Product Alert - December 2008

Publication Date	December 2008
Publisher	Datamonitor
Product Type	Report
Pages	29
ISBN Number	not applicable
Product Code	DAT14298

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Summary

Introduction

Product Alert provides you with industry updates, key information on recent product releases, noteworthy trends, and other significant news.

Scope

*Geographic coverage: global.
*Category coverage: food, drinks, personal care and household products.

Highlights

Gluten-free appears to be one of the larger trends of 2008, moving into a range of new categories, including burritos and instant oatmeal. Meanwhile, hummus appears to be gaining popularity as a functional food, with new offerings including probiotic hummus and one that is fortified with vitamins.

Reasons to Purchase

*Assess product innovation trends in your market.
*Learn from successful new product launches.

Content

Datamonitor View
Catalyst
Summary
Industry Update
- Discounters: cashing in on the credit crunch
Flavors & Fragrances
- Cereal Bars: top flavors in new products
- Functional Drinks: top flavors in new products
- Shampoos & Conditioners: top fragrances in new products
- Dish Detergents: top fragrances in new products
New Products Review
- Gluten-free products come into focus
- New Food launches by category, August - October 2008: Meat makes a move
- Product claims: new Food launches, August - October 2008
New Drinks Review
- High fiber beer hits health high note
- New Drinks launches by category, August - October 2008: Coffee gets a kick
- Product claims: new Drinks launches, August - October 2008
New Personal Care Review
- Toothpaste reveals its friskier side
- New Personal Care launches by category, August - October 2008: Gloss comes off fingernail products
- Product claims: new Personal Care launches, August-October 2008
New Household Goods Review
- Refreshing the fragrance market
- New Household Goods launches by category, August-October 2008: Toilet Tissue products on the increase
- Product claims: new Household Goods launches, August-October 2008
- Appendix
about Product Launch Analytics
Editors
Ask The Analyst
Datamonitor Consulting
Disclaimer
List of Tables
- Table 1: Top claims in new Food launches, August 2008 - October 2008, compared to same period the year before
- Table 2: Top claims in new Drinks launches, August 2008 - October 2008, compared to same period the year before
- Table 3: Top claims in new Personal Care launches, August 2008- October 2008, compared to same period the year before
- Table 4: Top claims in new Household Goods launches, August 2008- October 2008, compared to same period the year before
List of Figures
- Figure 1: Cereal Bars: top flavors in new products
- Figure 2: Functional Drinks: top flavors in new products
- Figure 3: Shampoos & Conditioners: top fragrances in new products
- Figure 4: Dish Detergents: top fragrances in new products
- Figure 5: GlutenFreeda's Wheat Free Gluten Free Burrito
- Figure 6: GlutenFreeda's Wheat Free Gluten Free Instant Oatmeal
- Figure 7: Wildwood Organics Probiotic Hummus
- Figure 8: Meza Vita Hummus - Pepper & Olive; Garlic; Traditional
- Figure 9: Ventro Functional Gel with Probiotics, Prebiotics, and Vitamins
- Figure 10: Spoon Jirushi Slow Calorie Sugar
- Figure 11: Leading global food launches by category, August - October 2007 and 2008
- Figure 12: Ambar Cerveza con Fibra - Manzana
- Figure 13: Pincer Vodka
- Figure 14: Glico P ga Michibiku Collagen
- Figure 15: Meiji Goku Uma Caffe Ca & DHA, Ca & DHA Coffee
- Figure 16: Isotop Exprime Isotonic Energy Drink - Extreme; Solar; Live; Fitness
- Figure 17: Pernod Pastis 51
- Figure 18: Leading global drinks launches by category, August - October 2007 and 2008
- Figure 19: Splat Special Otbelivayushchaya Zubnaya Pasta - Dream
- Figure 20: Splat Junior Magic Foam - with Fluorine; with Calcium
- Figure 21: Colgate Max Fresh Escova de Dentes Aromatizada
- Figure 22: Bath & Body Works Aromatherapy Natural Wellbeing Instant Aromatherapy Roll-on
- Figure 23: TempTroll Redi+Wash Self-Heating Disposable Washcloths - Unscented
- Figure 24: Pocketoilet Toilet Pouch
- Figure 25: Leading global personal care launches by category, August - October 2007 and 2008
- Figure 26: Body Shop - Fragrance Diffuser - Vanilla Spice; Warm Amber
- Figure 27: Ambi Pur - Closet Air Freshener - Sweet Lavender
- Figure 28: Crabtree & Evelyn - Fragrance Diffuser - India Hicks Island Night
- Figure 29: JAWS Cartridge-Based Trigger Spray Deodorizer
- Figure 30: d-CON - Bait Paste Pouches
- Figure 31: Selena - Moth Repellent - Lavender
- Figure 32: Leading global household goods launches by category, August - October 2007 and 2008