Tea in Bulgaria

Euromonitor International's Tea in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change.

Product coverage includes: black standard tea; black speciality tea; green tea; fruit/herbal tea; instant tea.

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?

• Get a detailed picture of the tea industry;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning

• Tea in Bulgaria
• Euromonitor International
• April 2009
• Executive Summary
• Hot Drinks Continues To Develop Smoothly Although Segments Exhibit Very Different Performance Patterns
• Macro Environment Favours Coffee Sector
• Multinational Companies Expand Shares, While Weak Entry of New Companies Is Seen
• Off-trade Sales Drive Volume Sales
• Volume Growth Expected To Slow Down in Forecast Period, While Value Growth Will Be Stronger
• Key Trends and Developments
• Abolition of Excise Tax on Coffee To Have Positive Impact on Sales
• Chained Coffee Shops Promote Coffee-drinking Culture
• Specialist Retailers Lose Share To Supermarkets/hypermarkets
• Niche and Upmarket Products Step Into Bulgaria
• Producers To Tailor Product Features According To Changing Demographics
• Market Indicators
• $1Published Data Comparisons
• Definitions
• Balkam Ad
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Bioprogramma Ood
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Bioset Ood
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Mercury Ad
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Data
• List of Summaries
  • Summary 1 Research Sources
  • Summary 2 Balkam AD: Key Facts
  • Summary 3 Balkam AD: Competitive Position 2008
  • Summary 4 Bioprogramma OOD: Key Facts
  • Summary 5 Bioprogramma OOD: Competitive Position 2008
  • Summary 6 Bioset OOD: Key Facts
  • Summary 7 Bioset OOD: Competitive Position 2008
  • Summary 8 Mercury AD: Key Facts
  • Summary 9 Mercury P&P AD: Competitive Position 2008
• List of Tables
  • Table 1 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2003-2008
  • Table 2 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2003-2008
  • Table 3 Retail Sales of Hot Drinks by Sector: Volume 2003-2008
  • Table 4 Retail Sales of Hot Drinks by Sector: Value 2003-2008
  • Table 5 Retail Sales of Hot Drinks by Sector: % Volume Growth 2003-2008
  • Table 6 Retail Sales of Hot Drinks by Sector: % Value Growth 2003-2008
  • Table 7 Foodservice Sales of Hot Drinks by Sector: Volume 2003-2008
  • Table 8 Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2003-2008
  • Table 9 Total Sales of Hot Drinks by Sector: Total Volume 2003-2008
  • Table 10 Total Sales of Hot Drinks by Sector: % Total Volume Growth 2003-2008
  • Table 11 Hot Drinks Company Shares by Value 2004-2008
  • Table 12 Hot Drinks Brand Shares by Value 2005-2008
  • Table 13 Sales of Hot Drinks by Distribution Format: % Analysis 2003-2008
  • Table 14 Sales of Hot Drinks by Sector and Distribution Format: % Analysis 2008
  • Table 15 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2008-2013
  • Table 16 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2008-2013
  • Table 17 Forecast Retail Sales of Hot Drinks by Sector: Volume 2008-2013
  • Table 18 Forecast Retail Sales of Hot Drinks by Sector: Value 2008-2013
  • Table 19 Forecast Retail Sales of Hot Drinks by Sector: % Volume Growth 2008-2013
  • Table 20 Forecast Retail Sales of Hot Drinks by Sector: % Value Growth 2008-2013
  • Table 21 Forecast Foodservice Sales of Hot Drinks by Sector: Volume 2008-2013
  • Table 22 Forecast Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2008-2013
  • Table 23 Forecast Total Sales of Hot Drinks by Sector: Total Volume 2008-2013
  • Table 24 Forecast Total Sales of Hot Drinks by Sector: % Total Volume Growth 2008-2013
  • Table 25 Fruit/Herbal Tea by Type: % Off-trade Volume 2005-2008
  • Table 26 Other Tea by Type: % Off-trade Volume 2005-2008
  • Table 27 Retail Sales of Tea by Subsector: Volume 2003-2008
  • Table 28 Retail Sales of Tea by Subsector: Value 2003-2008
  • Table 29 Retail Sales of Tea by Subsector: % Volume Growth 2003-2008
  • Table 30 Retail Sales of Tea by Subsector: % Value Growth 2003-2008
  • Table 31 Forecast Retail Sales of Tea by Subsector: Volume 2008-2013
  • Table 32 Forecast Retail Sales of Tea by Subsector: Value 2008-2013
  • Table 33 Forecast Retail Sales of Tea by Subsector: % Volume Growth 2008-2013
  • Table 34 Forecast Retail Sales of Tea by Subsector: % Value Growth 2008-2013