Vegetable and Melon Farming in the US

IBISWorld Industry Report

Publication Date	November 2007
Publisher	IBISWorld
Product Type	Report
Pages	40
ISBN Number	not applicable
Product Code	IBI00556

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Summary

Vegan delight

Emphasis on healthier eating has seen vegetables and melons forming an increasingly important part of the American diet. An increase in local demand hasn't fallen entirely on the shores of the local industry however, with imports increasing their share of the domestic market. Biotechnology will remain a major issue going forward, with significant cost savings needing to be balanced with public support. Health experts rejoice!

This industry comprises establishments primarily engaged in one or more of the following: (1) growing vegetable and/or melon crops; (2) producing vegetable and melon seeds; and (3) growing vegetable and/or melon bedding plants. This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.

Content

Industry Definition
- Activities (Products and Services)
- Similar Industries
- Other Related Industries
Key Statistics
- Current Prices
- Constant Prices
- Real Growth
- Ratio Table
Segmentation
- Products and Service Segmentation
- Major Market Segments
- Industry Concentration
- Geographic Spread
Market Characteristics
- Market Size
- Linkages
- Demand Determinants
- Domestic and International Markets
- Basis of Competition
- Life Cycle
Industry Conditions
- Barriers to Entry
- Taxation
- Industry Assistance
- Regulation and Deregulation
- Cost Structure
- Capital and Labor Intensity
- Technology and Systems
- Industry Volatility
- Globalization
Key Factors
- Key Sensitivities
- Key Success Factors
Key Competitors
- Major Players
- Player Performance
- Other Players
Industry Performance
- Current Performance
- Historical Performance
Outlook