Accor

Datamonitor's Accor - SWOT Analysis company profile is the essential source for top-level company data and information. Accor - SWOT Analysis examines the company's key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Accor is one of the leading hotel operators in the world. The company operates in more than 100 countries in Europe, Latin America, North America, Middle East, Africa and Asia Pacific. It is headquartered in Evry, France and employs 158,162 people. The company recorded revenues of E7,739 million (approximately $11,386.7 million) during the financial year (FY) ended December 2008, a decrease of 4.7% compared to FY2007. The operating profit of the company was E941 million (approximately $1,384.5 million) during FY2008, a decrease of 3.1% compared to FY2007. The net profit was E575 million (approximately $846 million) in FY2008, a decrease of 34.9% compared to FY2007.

Scope of the Report

• Provides all the crucial information on Accor required for business and competitor intelligence needs
• Contains a study of the major internal and external factors affecting Accor in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Accor
• Data is supplemented with details on Accor history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Accor

Reasons to Purchase

• Support sales activities by understanding your customers' businesses better
• Qualify prospective partners and suppliers
• Keep fully up to date on your competitors' business structure, strategy and prospects
• Obtain the most up to date company information available

This report covers the following industry codes:
SIC Code: 7011
NAICS Code: 72112