European and US Digital TV, 2008 (Strategic Focus)

Publication Date	July 2008
Publisher	Datamonitor
Product Type	Report
Pages	41
ISBN Number	not applicable
Product Code	DAT12959

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Summary

Introduction

The broadcast sector is evolving as consumers expect more from their TV offerings and on-demand services transform the method consumers obtain content. As service operators compete in an crowded marketplace, there is rising pressure on reducing churn to alternative networks. This report provides national DTV subscriber market sizes as well as forecasts for potential platform growth until 2012.

Scope

Provides data on each major Western European digital broadcast market as well as the US.
Highlights
platform adoption split by digital cable, satellite, digital terrestrial television (DTT) and Internet protocol television (IPTV).
Subscriber numbers for each service operator split by platform and national market.

Highlights

DTV adoption is expected to illustrate strong growth over the next 2-3 years as consumers demand enhanced service functionality including on-demand entertainment and bundled communications offerings.

A key driver in the transition to DTV services is the switch off of analog transmission in the US and Western Europe. With the US switch off (ASO) date mandated for February 17th 2009 and most Western European countries switching off transmission before the European 2012 deadline, the next 2-3 years will see significant increases in DTT consumers.

Reasons to Purchase

Track key sector trends for digital television platforms.
Obtain subscriber data on key service operators.

Content

Overview
Catalyst
Summary
Key Messages
The Digital Television Sector Will Grow Strongly Through To 2012
Digital Cable And Dtt Platforms Will Experience The Largest Net Additions From 2007 To 2012
Analog Switch Off Is Driving Dtv Adoption In Western Europe And The Us
Dtv Household Penetration Will Rise Significantly In All Key National Markets
Market Focus: Digital Television Adoption In Western Europe And The Us
- Digital Television Adoption In Western Europe And The Us, 2007 2012e
- Digital Television Adoption In Austria, 2007 2012e
- Digital Television Adoption In Belgium, 2007 2012e
- Digital Television Adoption In Denmark, 2007 2012e
- Digital Television Adoption In Finland, 2007 2012e
- Digital Television Adoption In Finland, 2007 2012e
- Digital Television Adoption In France, 2007 2012e
- Digital Television Adoption In Germany, 2007 2012e
- Digital Television Adoption In Italy, 2007 2012e
- Digital Television Adoption In The Netherlands, 2007 2012e
- Digital Television Adoption In Norway, 2007 2012e
- Digital Television Adoption In Portugal, 2007 2012e
- Digital Television Adoption In Spain, 2007 2012e
- Digital Television Adoption In Sweden, 2007 2012e
- Digital Television Adoption In Switzerland, 2007 2012e
- Digital Television Adoption In The United Kingdom, 2007 2012e
- Digital Television Adoption In The Us, 2007 2012e
- Digital Television Adoption In Western Europe, 2007 2012e
- Digital Television Adoption In Western Europe, 2007 2012e
Appendix
- Definitions
- Methodology
- Further Reading
- Ask The Analyst
- Datamonitor Consulting
- Disclaimer
Table Of Figures
- Figure 1: Digital Television Adoption In Western Europe And The Us, 2007 2012e
- Figure 2: Digital Television Adoption In Austria, 2007 2012e
- Figure 3: Digital Television Adoption In Belgium, 2007 2012e
- Figure 4: Digital Television Adoption In Denmark, 2007 2012e
- Figure 5: Digital Television Adoption In Finland, 2007 2012e
- Figure 6: Digital Television Adoption In France, 2007 2012e
- Figure 7: Digital Television Adoption In Germany, 2007 2012e
- Figure 8: Digital Television Adoption In Italy, 2007 2012e
- Figure 9: Digital Television Adoption In The Netherlands, 2007 2012e
- Figure 10: Digital Television Adoption In Norway, 2007 2012e
- Figure 11: Digital Television Adoption In Portugal, 2007 2012e
- Figure 12: Digital Television Adoption In Spain, 2007 2012e
- Figure 13: Digital Television Adoption In Sweden, 2007 2012e
- Figure 14: Digital Television Adoption In Switzerland, 2007 2012e
- Figure 15: Digital Television Adoption In The United Kingdom, 2007 2012e
- Figure 16: Digital Television Adoption In The Us, 2007 2012e
- Figure 17: Digital Television Adoption In Western Europe, 2007 2012e
Table Of Tables
- Table 1: Digital Television Adoption In Western Europe And The Us By Platform 2007 2012e
- Table 2: Digital Television Adoption In Austria By Platform, 2007 2012e
- Table 3: Digital Television Adoption In Austria By Company, 2007 2012e
- Table 4: Digital Television Adoption In Austria Households Data, 2007 2012e
- Table 5: Digital Television Adoption In Belgium By Platform, 2007 2012e
- Table 6: Digital Television Adoption In Belgium Details By Company, 2007 2012e
- Table 7: Digital Television Adoption In Belgium Details Hosuehold Data, 2007 2012e
- Table 8: Digital Television Adoption In Denmark By Platform, 2007 2012e
- Table 9: Digital Television Adoption In Denmark By Company, 2007 2012e
- Table 10: Digital Television Adoption In Denmark Households Data, 2007 2012e
- Table 11: Digital Television Adoption In Finland By Platform, 2007 2012e
- Table 12: Digital Television Adoption In Finland By Company, 2007 2012e
- Table 13: Digital Television Adoption In Finland Households Data, 2007 2012e
- Table 14: Digital Television Adoption In France By Platform, 2007 2012e
- Table 15: Digital Television Adoption In France By Company, 2007 2012e
- Table 16: Digital Television Adoption In France Households Data, 2007 2012e
- Table 17: Digital Television Adoption In Germany By Platform, 2007 2012e
- Table 18: Digital Television Adoption In Germany By Company, 2007 2012e
- Table 19: Digital Television Adoption In Germany Households Data, 2007 2012e
- Table 20: Digital Television Adoption In Italy By Platform, 2007 2012e
- Table 21: Digital Television Adoption In Italy By Platform, 2007 2012e
- Table 22: Digital Television Adoption In Italy Households Data, 2007 2012e
- Table 23: Digital Television Adoption In The Netherlands By Platform, 2007 2012e
- Table 24: Digital Television Adoption In The Netherlands By Company, 2007 2012e
- Table 25: Digital Television Adoption In The Netherlands Households Data, 2007 2012e
- Table 26: Digital Television Adoption In Norway By Platform, 2007 2012e
- Table 27: Digital Television Adoption In Norway By Company, 2007 2012e
- Table 28: Digital Television Adoption In Norway Households Data, 2007 2012e
- Table 29: Digital Television Adoption In Portugal By Platform, 2007 2012e
- Table 30: Digital Television Adoption In Portugal By Company, 2007 2012e
- Table 31: Digital Television Adoption In Portugal Households Data, 2007 2012e
- Table 32: Digital Television Adoption In Spain By Platform, 2007 2012e
- Table 33: Digital Television Adoption In Spain By Company, 2007 2012e
- Table 34: Digital Television Adoption In Spain Households Data, 2007 2012e
- Table 35: Digital Television Adoption In Sweden By Platform, 2007 2012e
- Table 36: Digital Television Adoption In Sweden By Company, 2007 2012e
- Table 37: Digital Television Adoption In Sweden Households Data, 2007 2012e
- Table 38: Digital Television Adoption In Switzerland By Platform, 2007 2012e
- Table 39: Digital Television Adoption In Switzerland By Company, 2007 2012e
- Table 40: Digital Television Adoption In Switzerland Household Data, 2007 2012e
- Table 41: Digital Television Adoption In The United Kingdom By Platform, 2007 2012e
- Table 42: Digital Television Adoption In The United Kingdom By Company, 2007 2012e
- Table 43: Digital Television Adoption In The United Kingdom Household Data, 2007 2012e
- Table 44: Digital Television Adoption In The Us By Platform, 2007 2012e
- Table 45: Digital Television Adoption In The Us By Company, 2007 2012e
- Table 46: Digital Television Adoption In The Us Household D Ata, 2007 2012e
- Table 47: Digital Television Adoption In Western Europe By Platform, 2007 2012e