China Budget Hotel Market Report

2008-2009

Publication Date	January 2009
Publisher	Research in China
Product Type	Report
Pages	70
ISBN Number	not applicable
Product Code	RIC00514

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Summary

By Jan.2009, China had 2,805 budget hotels with a total of 312,930 rooms. The top ten were Home Inns, JinJiang Inn, Motel 168 Chain Hotel, 7Days Inn, Hanting Hotel, GreenTree Inn, Super 8 Hotel, ibis Hotel, Vienna Hotel and WHWH.

Home Inns, the leading budget hotel brand in China, was founded in 2002 and marketed in NASDAQ in Oct.2006. By Q3 2008, Home Inns had over 500 hotels in more than 100 cities, among which, over 200 hotels was newly opened during the year of 2008, moreover, it has planned to open another 160 hotels in the year of 2009, and its total hotel number will reach as many as 1,000 by the year of 2011.

Based on authoritative statistics of the National Bureau of Statistics and China Hotel Association, this report provides a thorough study of the market situation, competitive pattern, regional markets and 15 key players involved in China's budget hotel market.

Content

1. Definition and Development of Budget Hotel
- 1.1 Definition
  - 1.1.1 Definition
  - 1.1.1 Characteristic
- 1.2 Development Courses
2. Budget Hotel Market Analysis
- 2.1 Overview of China Hotel Industry
  - 2.1.1 Development of China Tourism Industry
  - 2.1.2 Development of China Hotel Industry
- 2.2 Overview of China Budget Hotel Industry
  - 2.2.1 Development Course
  - 2.2.2 Competitive Pattern
- 2.3 Cost Analysis
  - 2.3.1 Revenue Structure
  - 2.3.2 Cost Structure
- 2.4 Marketing Modes
3. Regional Budget Hotel Markets
- 3.1 Beijing
  - 3.1.1 Overview of Hotel Market
  - 3.1.2 Overview of Budget Hotel Market
- 3.2 Shanghai
  - 3.2.1 Overview of Hotel Market
  - 3.2.2 Overview of Budget Hotel Market
- 3.3 Tianjin
- 3.4 Chongqing
- 3.5 Changzhou
- 3.6 Chengdu
- 3.7 Guangzhou
- 3.8 Hangzhou
- 3.9 Jinan
- 3.10 Nanjing
- 3.11 Shenzhen
- 3.12 Shenyang
- 3.13 Suzhou
- 3.14 Wuhan
- 3.15 Xi'an
4. Key Players
- 4.1 Home Inns
  - 4.1.1 Company Profile
  - 4.1.2 Operation Analysis
- 4.2 JinJiang Inn
  - 4.2.1 Company Profile
  - 4.2.2 Operation Analysis
- 4.3 Motel 168 Chain Hotel
- 4.4 7Days Inn
- 4.5 Hanting Hotel
- 4.6 GreenTree Inn
- 4.7 Super 8 Hotel
- 4.8 ibis Hotel
- 4.9 Vienna Hotel
- 4.10 WHWH
- 4.11 Zhongzhou Hotel
- 4.12 City Inn
- 4.13 Joy Inn
- 4.14 Holiday Star Hotel
- 4.15 Jin's Inn