Johnson & Johnson

Performance, Capabilities, Goals and Strategies in The Worldwide Pharmaceutical Market

Publication Date	September 2009
Publisher	Venture Planning Grp.
Product Type	Report
Pages	121
ISBN Number	not applicable
Product Code	VEP00258

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Summary

A strategic assessment of Johnson & Johnson, one of the world's leading pharmaceutical companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The report presents a comprehensive analysis of the company's performance, capabilities, goals and strategies in the global pharmaceutical market.

Content

I. Executive Summary
II. Business Organization
III. Senior Management
IV. Facilities and Employees
V. Technological Know-How
VI. Product Portfolio
VII. Marketing Tactics
VIII. Financial Analysis
IX. R&D Expenditures and Major Programs
X. Collaborative Arrangements
XI. Strategic Direction
List of Tables
- Table 1: Johnson & Johnson Sales by Geographic Region and Country
- Table 2: Johnson & Johnson Sales Growth by Geographic Region
- Table 3: Johnson & Johnson Sales by Business Segment and Geographic Region
- Table 4: Johnson & Johnson Sales and Operating Profit Growth
- Table 5: Johnson & Johnson Sales by Major Drug
- Table 6: Johnson & Johnson Pharmaceutical Sales Growth by Major Drug
- Table 7: Johnson & Johnson Consumer Segment Sales by Product Line
- Table 8: Johnson & Johnson Consumer Segment Sales Growth By Product Line