| Product Code | URC00012 |
|---|---|
| Publication Date | October 2005 |
| Publisher | URCH Publishing |
| Product Type | Report |
| Pages | 94 |
| ISBN Number | 09546981-9-3 |
Once patent protection and periods of marketing exclusivity expire for a branded drug, sales tend to decline dramatically as generic substitutes capture market share.
Patent expiration for a major product can see revenues for the supplier fall ten-fold within two years. The loss of patent protection for key products is increasingly significant in assessing the future performance of major pharmaceutical companies. The decline of revenues to generic substitutes is a major influence on the financial performance of such companies. Conversely the successful identification and exploitation of the opportunities afforded by patent expirations provides a major growth driver for the pharmaceutical companies who focus their business on the provision of generic therapeutics.
Generic Competition to 2009 provides the concise and accurate overview of forthcoming generic competition.PDF:Immediate delivery
PRINT/CD-ROM:Despatched within 1 business day of order.
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