Hitachi Medical Device Company Intelligence Report

Medical Device Company Intelligence Reports provide a full review of the company's activities, from its origins to its latest corporate activity, including mergers and acquisitions, agreements, divestitures, major purchasing contracts and litigation. Sections are included on products, international activities and R&D, as well as a full, in-depth five year financial analysis. An introduction to each report and a full table of contents is provided for review. More than 60 Medical Device Company Intelligence Reports are currently available.

Hitachi Medical Corporation, headquartered in Tokyo, Japan, is a manufacturer of diagnostic imaging systems, including MRI, CT, PET, X-ray, ultrasound and optical topography systems. The company also provides medical information systems and services. Hitachi Medical is a 61.77%-owned subsidiary of the global electronics giant, Hitachi Ltd, where it is reported as part of the parent company's Electronic Devices business line.

Hitachi Medical sells medical systems in Japan, North America, Europe, Asia and other regions. Japan accounted for 61% of total sales in fiscal 2009 (year ended 31st March, 2009). The European market is the company's principal international market, accounting for approximately 43% of overseas sales in fiscal 2009.

Traditionally, Hitachi Medical has focused on sales of MRI systems to North America but, in the light of weakened demand for such equipment in that market as a result of the current global economic downturn, the company is now ramping up sales of MRI systems in Europe and Japan. Europe continues to be a major market for the company's ultrasound systems.

Hitachi Medical is currently implementing a performance restructuring programme, aimed to growing its medical equipment business wherever possible, despite the grim economic environment. Key goals include: expanding sales by developing distinctive products aimed at customers in the volume zone; enhancing the structure of the business through product quality improvements and increased productivity; accelerating the development of next-generation products; and, building a new business model that better reflects the state of the global market.

Key competitors for Hitachi Medical Systems include GE Healthcare, Philips Healthcare and Siemens Healthcare.