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R&D Strategies

Incremental improvements & paradigm shifts in strategy are both necessary to boost productivity

Publication Date August 2007
Publisher Datamonitor
Product Type Report
Pages 144
ISBN Number not applicable
Product Code DAT06872
Price

£7,600.00
approximately: $11,071 | €8,771

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Summary

Waves of technological advancements have powered significant evolution in R&D from serendipitous drug discovery, through to rational drug design. However, as the low-hanging fruit has been picked, and recent technological advances have failed to yield high numbers of new therapies, the search is on to identify R&D strategies to improve R&D productivity

Scope

  • Overview of the pressures facing drug developers, including an analysis of whether the industry is facing an R&D productivity crisis
  • In-depth analysis of R&D deal activity, together with a pipeline snapshot, to identify trends that are shaping the R&D environment
  • Identification of strategy optimization recommendations designed to drive up R&D productivity
  • Evaluation of case-studies of Big Pharma R&D strategies to determine how these companies are addressing the productivity problem

Highlights

Over the last decade, significant investment in novel technologies has failed to yield a substantial increase in innovative drugs



To drive up future productivity, drug developers are making either incremental changes to fine-tune the R&D process or they are implementing paradigm changes to radically alter the way that R&D is carried out



R&D productivity depends on accelerating and boosting the output of drug discovery and development, and there are a range of strategies to do this, including optimizing the R&D model and improving the R&D process

Reasons to Purchase

  • Gain a clear understanding of the factors driving drug developers to change R&D strategies
  • Gain insight into the trends in R&D clinical pipeline deal activity and pipeline focus
  • Understand how a wide of strategies can optimize R&D productivity and identify how these can best be implemented

Content

  • Chapter 1 Executive Summary
    • Scope Of The Report
    • Methodology For Primary And Secondary Research
    • Key Findings
  • Chapter 2 Concerns Over R&D Productivity Have Increased The Focus On R&D Strategies
    • The Fall In Innovative Drug Approvals, Coupled With Soaring R&S Costs, Indicates That Big Pharma Is Suffering From An R&D Productivity Crisis
    • The Number Of Innovative Drug Approvals Is Falling
    • The Cost Of Developing Each Successfully Launched Drug Has Soared
    • But Is The Drug Development Industry Really Facing A Fall In R&D Productivity?
    • A Range Of Challenges Faces Drug Developers, Increasing The Importance Of Prioritizing Enhanced R&D Productivity
    • Factors Making It More Profitable For Drug Developers To Become More Focused On R&D Investment And Switch Away From Biasing Spending Towards Sales And Marketing
    • Factors Creating Less Stability Or Threatening Profitability, Which Are Making Companies More Risk-Averse
  • Chapter 3 Analysis Of Medtrack Clinical Pipeline Deals And Drug Databases
    • Partner Mix In Deals: Earlier-Stage Companies Are The Most Active Deal Makers
    • Primary Deal Goal: Co-Development And Licensing Deals Remain The Most Popular Deal Types
    • Therapeutic Focus Of The Pipeline: Oncology Remains The Dominant Target
    • Approval Times Are Quickest For Infectious Disease And Oncology/Idi Drugs
    • Both Probability Of Progression Through Development And Development Speed Are Optimal For Oncology, Idi And Infectious Disease Drugs
    • Specific Characteristics Of Therapy Areas Make Them Attractive To Different Drug Developers
    • Cost Of Development Is Also Vital In Deciding Which Therapy Area To Target
    • Deal Product Type Focus: Biologics Are Popular, Although Small Molecules Remain Dominant
  • Chapter 4 A Wide Range Of R&D Strategy Recommendations Can Be Implemented To Improve R&D Productivity
    • An Introduction To R&D: The History Of Drug Development
    • Many Different Strategies Have Been Held Up As The Panacea Of The Drug Development Industry
    • Companies Such As Bayer Schering Pharma Are Leading The Pack In Development Time
    • Case-Study Examples Of How Big Pharma Is Changing R&D To Enhance Productivity
    • A Number Of Companies Are Making Small Refinements To Drive Incremental Improvement; However Companies Will Need To Ally These With Seismic Changes To Yield Dramatic Access To Innovation In The Future
    • Merck's Model
    • Lilly's Model
    • Novartis's Business Model Strategy
    • Wyeth's Business Model Strategy
    • Some Big Pharma Companies Have Thrown Out The Old Models And Have Started Again: These Are Likely To Be The Big Winners In The Future From An Innovation Capture Perspective
    • Gsk's Model
    • Roche's Model
    • Which Model Is Best?
    • Datamonitor Has Identified Two Groups Of Strategies To Optimize R&D: Those That Improve The R&D Model, And Those That Optimize R&D Pathway Progression
  • Chapter 5 Recommendations To Optimize The R&D Model
    • Optimize Outsourcing Strategies
    • Drug Developers Should Implement Strategies To Optimize The Way That Cmos Are Used
    • Across The Drug Development Industry, There Is Increased Strategic USAge Of Outsourcing And Globalization Of Functions
    • Introduction To Contract Research Outsourcing
    • A Range Of Factors Are Driving The Use Of Cros
    • Despite The Significant Number Of Benefits, There Are Some Downsides To Using Cros
    • There Are A Wide Variety Of Cros
    • The Cro Market Is Becoming Increasingly Globalized
    • Outsourcing R&D: Advantages And Disadvantages Of Emerging Countries
    • There Are A Range Of Advantages And Disadvantages With Outsourcing To Emerging Markets
    • How Can Western Cros Survive? The UK Situation As A Case Study For How Cros Can Be Used In Western Markets
    • India And China Are The Most Popular Emerging Countries For Outsourcing Cro Activity
    • Indian Cros-Advantages And Disadvantages
    • Chinese Cros-Advantages And Disadvantages
    • Strategies That Can Be Used To Optimize The Cro Experience
    • Make Significant Commitments In The Relationship With The Cro
    • Ensure That Communication Between The Cro And The Drug Developer Is Strong, And That The Right Information Is Communicated
    • Ensure That The Way That Staff Are Used Is Optimal
    • Drug Developers Should Try To Remain Appropriately Cautious And Not Take Unnecessary Risks With The Cro Relationship
    • There Are Also Some Recommendations That Are Specific To The Chinese Market
    • Major Drug Developers Need To Improve Their Access To Early-Stage Research
    • Private Equity Arms Of Big Pharma Companies Are Particularly Useful In Capturing European Early-Stage Innovation
    • Incubators Are A Relatively New Strategy Designed To Improve Earlier-Stage Innovation Capture
    • Despite Significant Potential In Providing Access To Early-Stage Pre-Commercial Data, Open-Source Research Remains Under-Utilized
    • Drug Developers Should Use Licensing And M&A To Support In-House R&D
    • There Are A Range Of Advantages And Disadvantages With Licensing
    • A Range Of Factors Are Influencing The Licensing Environment
    • There Are A Range Of Recommendations That Drug Developers Can Use To Optimize Their Licensing Strategy
    • Big Is Not Always Best For Drug Discovery And Development: Why Mega-Mergers Are Not Always The Solution For Improved R&D Productivity
    • Optimize Macro Drug Development Strategy
    • Companies Must Determine The Strategic Balance Between Me-Too Incremental Improvement And First-In-Class Targeting
    • Even Large Multinational Drug Developers Should Look To Tighten Therapeutic Focus
    • Implementing Infrastructure Improvement-Focused Strategies Including Optimizing Portfolio Management Is Integral To Improving R&D
    • Broaden The Range Of Targets But Maintain The Therapeutic Focus Is Another Option
    • Improving Specific R&D Tools Will Help Improve The R&D Model
    • Biomarkers Use Patient Stratification And Market Segmentation To Drive Future Market Growth
    • Introduction: The Evolution Of Patient Treatment Into Personalized Therapies
    • The Current State Of The Biomarkers Market
    • Biomarkers Are Used In A Range Of Functions
    • Factors Driving The Evolution Of Biomarkers
    • Factors Restricting The Biomarkers Market
    • Better Implementation Of It Can Also Significantly Help R&D
  • Chapter 6 Optimizing R&D Processes Will Help To Boost R&D Productivity
    • Optimize Safety Assessment In Preclinical Tests
    • The Problem: The Evolution Of Effective Safety Assessment Is Lagging
    • The Solution: Improved Safety Assessment Tools Plus The Implementation Of A Rigorous Assessment Program
    • Drug Developers Should Look To Improve The Way That Clinical Trials Are Being Run In-House
    • Better Use Of Academic Medical Centers Helps To Improve Clinical Trial Progression
    • Introduce Innovative Clinical Trial Designs To Get Rid Of Redundancy And Identify Where Parallel Operations Can Be Carried Out
    • Develop Robust Strategies To Reduce Attrition
    • What Causes Attrition?
    • Why Reduce Attrition?
    • How Can Attrition And Risk Be Reduced?
    • Taking Attrition Early Helps Reduce The Financial Impact
    • Optimize Use Of, And Interaction With, Regulators
    • Use Regulatory Bodies To Gain Access To Huge Amounts Of Data
    • Use Increased Interaction To Reduce The Cost And Time-Delays Associated With Regulatory Procedures
    • Build A Strong Understanding Of The Global Regulatory Environment
    • Focus On Developing Innovative Drugs To Capitalize On Regulatory Rewards
    • Capitalize On Regulatory Programs To Help Develop Drugs For Niche Or Serious Indications
    • The Launch Of The Accelerated Development Program In Europe Brought It More In Line With The Many Acceleration Programs In The Us
    • Drug Developers Should Make Use Of The Fda's Fast-Track Program
    • Orphan Drug Regulations Aid Innovative Drug Development
    • Introduce Greater P&R Involvement In Clinical Trial Design
    • Improving Patient Enrollment And Retention In Clinical Trials Helps To Speed Up Clinical Trials
    • Close Relationships With Key Opinion Leaders Bring A Number Of Advantages
  • Chapter 7 Bibliography
    • Publications And Online Articles
    • Conference Resources
    • Chi Conference, San Francisco, February-March 2007
    • Biobusiness Network, 2006
    • Economist: 12th Annual Pharmaceutical Conference, February 2006
    • Datamonitor Resources
    • Appendices
  • Appendix A: The Drug Discovery Process
  • Appendix B: Categorization Of Deals In The Medtrack Deal Database
  • Appendix C: Categorization Of Therapeutic Areas
  • Appendix D: Glossary Of Terms
  • List Of Tables
    • Table 1: Emerging Market Cros Offer A Range Of Services
    • Table 2: Advantages And Disadvantages Of Cros In Emerging Markets
    • Table 3: Costs Are Considerably Cheaper In India And China Than In The Us
  • List Of Figures
    • Figure 1: Nme And Bla Approvals Are Falling, 1990-2004
    • Figure 2: Fda Drug Approvals From 1989-2000 Were Primarily For Low-Innovation Drugs
    • Figure 3: A Variety Of Different Studies Have Shown That The Cost Of R&D Has Increased Over Time
    • Figure 4: The Number Of Priority Approvals Has Risen Consistently Over The Last 40 Years
    • Figure 5: The Greatest Number Of Deals In 2005-06 Involved Phase Ii Drugs, And The Greatest Number Of Clinical Drugs In Development Are Also In Phase Ii
    • Figure 6: Deal Activity Is Relatively Constant, But Spikes Slightly At The End Of Each Year
    • Figure 7: Earlier-Stage Companies Dominate As Both Source And Partner In Deals
    • Figure 8: Collaborations Between Earlier-Stage Companies Are The Leading Deal Type
    • Figure 9: Some Partner Deal Mixes Are More Prevalent In Certain Phases Of Development Than Others
    • Figure 10: Co-Development And Licensing Agreements Are The Most Common Deal Goals, Accounting For More Than Two-Thirds Of All Deals
    • Figure 11: Single-Product Deals Were The Primary Focus
    • Figure 12: Different Deal Objectives Are More Common At Different Stages Of Development
    • Figure 13: The Deal Database Indicates Cancer Is Also The Dominant Therapeutic Focus Among 2005-2006 R&D Deals
    • Figure 14: The Pipeline Database Snapshot Indicates That Cancer Is The Dominant Pipeline Therapy Class
    • Figure 15: Oncology/Immunologic And Cns Therapies Have Dominated The Clinical Pipeline From 1993-2005
    • Figure 16: Immune Disorders And Inflammation Dominate R&D Focus, Based On A Snapshot Of The Current Patent Situation
    • Figure 17: Systemic Anti-Infectives Are The Most Likely Drug Class To Move From Entering Clinical Testing To Being Approved By The Fda
    • Figure 18: Antiparasitic Drugs Have The Highest Probability Of Approval And Transitioning Through From Phase Ii To Approval
    • Figure 19: Hiv Drugs Are Among The Quickest Therapies To Develop
    • Figure 20: Respiratory Drugs Are Among The Most Expensive To Develop
    • Figure 21: Antibodies And Vaccines Dominate The Deal Focus
    • Figure 22: Merck Redesigned Its Business Model To Focus On Capturing Innovation And Carrying Out Effective Lifecycle Management
    • Figure 23: Lilly's Business Model Aims To Improve Productivity And Reduce Waste
    • Figure 24: Novartis's Model For Better Integration
    • Figure 25: Wyeth Has Revolutionized Its Approach To R&D
    • Figure 26: Gsk's Cedd Model Is Designed To Mimic Smaller-Scale Biotech Companies
    • Figure 27: Roche's Networked Pharma Model Provided Significant Innovation
    • Figure 28: Optimizing The R&D Process And The R&D Model Are Central To Improving R&D Productivity
    • Figure 29: High Cro USAge Projects Have Faster Development Times Than Low Cro USAge Projects
    • Figure 30: Bric Countries Compare Favorably With European Countries In Terms Of Places To Perform Clinical Trials Outside The Us
    • Figure 31: Astrazeneca's Licensing Opportunity Evaluation Strategy
    • Figure 32: Factors That Restrict Licensing Deals
    • Figure 33: There Is An Inverse Correlation Between Company Size (Defined By Sales) And R&D Productivity
    • Figure 34: A Range Of Safety-Focused Activities Should Be Carried Out To Optimize Safety Assessment
    • Figure 35: Oncology Trials Shows Multiple Opportunities To Change Clinical Trial Design
    • Figure 36: The Greatest Amount Of Drug Development Spending Is In Phase Iii, 2005
    • Figure 37: Poor Pharmacokinetics/Adme And Lack Of Efficacy Top The Reasons For Attrition
    • Figure 38: Clinical Development Is Still The Most Expensive And Lengthiest Section Of Drug Development
    • Figure 39: Regulatory Initiatives Designed To Help Accelerate The Development For Niche Or Serious Indications