Cough, Cold and Allergy (Hay Fever) Remedies in Bulgaria

Cough, Cold and Allergy (Hay Fever) Remedies in Bulgaria

The Mucosolvan cough remedy was the most popular product in cough, cold and allergy remedies in 2011, followed by Fervex and Tylol Hot. All aforementioned products except Mucosolvan are cold remedies in the form of a hot drink, which has become the most popular form of cold and flu medication in Bulgaria. During the review period this form of cold remedy has gained stable market positions, competition between brands is intense and this form of cold treatment is threatening to occupy the leading...

Euromonitor International's Cough, Cold and Allergy (Hay Fever) Remedies in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Antihistamines/Allergy Remedies (Systemic), Antiparasitics/Lice (Head and Body) Treatments, Antipruritics, Cold Sore Treatments, Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Diarrhoeal Remedies, First Aid Kits, Gauze, Tape and Other Wound Care, Haemorrhoid Treatments, Hair Loss Treatments, IBS Treatments, Indigestion and Heartburn Remedies, Laxatives, Medicated Confectionery, Medicated Shampoos, Motion Sickness Remedies, Nappy (Diaper) Rash Treatments, NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT, Paediatric Cough, Cold and Allergy Remedies, Paediatric Digestive Remedies, Paediatric Medicated Skin Care, Pharyngeal Preparations, Standard Eye Care, Sticking Plasters/Adhesive Bandages, Systemic Analgesics, Topical Allergy Remedies/Antihistamines, Topical Analgesics/Anaesthetic, Topical Antifungals, Topical Germicidals/Antiseptics, Vaginal Antifungals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cough, Cold and Allergy (Hay Fever) Remedies market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

• Headlines
  • Trends
  • Switches
  • Competitive Landscape
  • Prospects
  • Category Data
  • Sopharma Ad in Consumer Health (bulgaria)
  • Strategic Direction
  • Key Facts
• Summary 1 Sopharma AD: Key Facts
• Summary 2 Sopharma AD: Operational Indicators
  • Company Background
  • Production
  • Competitive Positioning
• Summary 3 Sopharma AD: Competitive Position 2011
• Executive Summary
  • Consumer Health Market Not Significantly Affected by Recession
  • Advertising Shapes Much of Consumers' Spending
  • Leading Bulgarian Companies Rely on Exports As Well As the Domestic Market
  • Chemists/pharmacies Is the Most Important Distribution Channel
  • Most Consumer Health Categories Are Close To Maturity
  • Key Trends and Developments
  • Chemists/pharmacies Is the Main Sales Channel for Consumer Health Products
  • Marketing Is Driving the Market Forward But It Needs Stricter Regulation
  • the Market Progressed Relatively Well in 2011
  • Some Consumer Health Products Are Registered As Foods in Order To Take Advantage of Less Strict Legislation and Regulation
  • Weight Management Among the Most Successful Categories Due To Sedentary Lifestyles and Poor Diets
  • Market Indicators
  • Market Data
  • OTC Registration and Classification
  • Vitamins and Dietary Supplements Registration and Classification
  • Self-medication/self-care and Preventative Medicine
  • Sources
• Summary 4 Research Sources
• List of Tables
  • Table 1 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2006-2011
  • Table 2 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2006-2011
  • Table 3 Sales of Decongestants by Category: Value 2006-2011
  • Table 4 Sales of Decongestants by Category: % Value Growth 2006-2011
  • Table 5 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2006-2011
  • Table 6 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2006-2011
  • Table 7 Cough, Cold and Allergy (Hay Fever) Remedies Company Shares by Value 2007-2011
  • Table 8 Cough, Cold and Allergy (Hay Fever) Remedies Brand Shares by Value 2008-2011
  • Table 9 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2011-2016
  • Table 10 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2011-2016
  • Table 11 Consumer Expenditure on Health Goods and Medical Services 2006-2011
  • Table 12 Life Expectancy at Birth 2006-2011
  • Table 13 Sales of Consumer Health by Category: Value 2006-2011
  • Table 14 Sales of Consumer Health by Category: % Value Growth 2006-2011
  • Table 15 Consumer Health Company Shares 2007-2011
  • Table 16 Consumer Health Brand Shares 2008-2011
  • Table 17 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
  • Table 18 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
  • Table 19 Forecast Sales of Consumer Health by Category: Value 2011-2016
  • Table 20 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016