Report Buyer, the online destination for business intelligence for major industry sectors, has now added a free report providing a closer examination of Apple’s new iPhone App Store that was launced on July 11 2008, and an overview of Apple’s handling of 3rd party application developers.

App Store and Apple’s 3rd Party: Application Strategy introduces examines some of the first applications available on App Store and briefly examines the result of the most recent software update for iPhones. It provides an interesting overview of the influence of App Store on the handset market, especially in the smartphone field.

The first section of the whitepaper offers invaluable information on the iPhone 2.0 Software Update, explaining the new software updates available for iPhone an iPod Touch, and how these updates will provide the user with a completely new user experience.

This is followed by an overview of Apple’s new App Store which focuses on some of the main application available at App Store, such as games offered by Gameloft, as well as search-based services offered by Google Mobile Applications. The report also analyses Apple’s aims and intentions in regards to launching Enterprise Application with Oracle and Salesforce, who have shown interest in providing similar applications to the ones they provide for RIM’s (Research In Motion) Blackberry.

The free report offers vital information to anyone who is interested in how the Apple is approaching the mobile content and application market and how it may change the smartphone landscape.

App Store and Apple’s 3rd Party: Application Strategy

Report Buyer product ID: ROA00036

Report Buyer Category: Telecoms