FirstWord

Firstword is a leading provider of news and market intelligence solutions to the global pharmaceutical industry. Over 140,000 clients rely on FirstWord to stay well informed every business day. FirstWord belongs to a group of companies that comprise one of the largest healthcare knowledge networks in the world. It has an enviable amount of expertise and resources at its disposal, which it calls on to carve out competitive advantage for its clients.

The CME Landscape
Change and Challenges
Feb 2010 £235
Reaching the Empowered Patient
Opportunities and Challenges in DTC Marketing
Feb 2010 £235
Mapping the e-Pharma Landscape
Who's doing what in Pharma social media
Feb 2010 £195
KOL Management
The New Rules
Jan 2010 £235
Biobetters
Major Players and Market Prospects
Dec 2009 £235
Healthcare Stakeholders in Latin America
Secrets of Engagement
Dec 2009 £235
The Value of a Good Reputation in Pharma
Nov 2009 £475
The Pharma & Social Media Reports
Covering branded sites, physician sites, patient communities
Nov 2009 £575
Pharma Sales Forces
Change in the Face of Adversity
Oct 2009 £235
Pharma Corporate Venture Capital (CVC): key players, new conditions and big opportunities
Sep 2009 £295
BMS & Medarex: a valuable partnership?
Aug 2009 £175
Pharma and Social Media - the leaders and followers
Aug 2009 £175
Merck & Co and Schering-Plough - a marriage of convenience?
Aug 2009 £295
Roche & Genentech: a model for future biotech deals?
Aug 2009 £175
Johnson & Johnson: Pharma Growth Strategy
How does the world's 7th largest pharma company plan to grow its pharmaceutical revenues?
Jul 2009 £245
ASCO 2009: Significant Developments in Context
Jul 2009 £595

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