Reportbuyer.com - Sales & Marketing: Pharmacoeconomicshttp://www.reportbuyer.com/rss.htmlIn this section you will find information products, including market research reports, on the following sector: Pharmacoeconomicsen-gbReportbuyerservice@reportbuyer.comenquiries@redwiredesign.comUnderstanding Pharmacogenomics: Maximum Efficacy with Minimal Adverse Effectshttp://www.reportbuyer.com/pharma_healthcare/sales_marketing/pharmacoeconomics/understanding_pharmacogenomics.htmlPharmacogenomics is the branch of pharmacology, which deals with the influence of genetic variation on drug response in patients by correlating gene expression or single-nucleotide polymorphisms (SNPs) with a drug's efficacy or toxicity. By doing so, pharmacogenomics aims to develop rational means to optimize drug therapy, with respect to the patients' genotype, to ensure maximum efficacy with minimal adverse effects. Such approaches promise the advent of "personalized medicine", in which drugs and drug combinations are optimized for each individual's unique genetic makeup. 7401ab861568e53841f700299fd0fabcThu, 01 Jan 2009 12:00:00 GBSales & Marketing/PharmacoeconomicsPharmaceutical Markets in Brazil, Russia, India and China (Bric Nations)http://www.reportbuyer.com/pharma_healthcare/sales_marketing/pharmacoeconomics/pharmaceutical_markets_brazil_russia_india_china_bric_nations.htmlPharmaceutical markets in Brazil, Russia, India and China rank among the top twenty markets in the world with the potential to move up in ranking rather quickly. (Chinas pharmaceutical market, for instance, is expected to show double-digit growth over the next five years. ) Developing regions and petro-rich nations will be an integral part of expansion for companies looking to capture a larger portion of the worldwide market. 87ddedaef82606783ebdcb4ad37a4ed1Tue, 01 Jul 2008 12:00:00 GBSales & Marketing/PharmacoeconomicsPharmacogenomics: New Technologies: In the Development of Personalized Therapieshttp://www.reportbuyer.com/pharma_healthcare/sales_marketing/pharmacoeconomics/pharmacogenomics_new_technologies.htmlPharmacogenomics and pharmacogenetics will have a major impact on the future of health care. Pharmacogenetics is the study of the genetic basis for individuals' variable drug responses, and is being applied with increasing frequency at the clinical level. These efforts rely on pharmacogenomics, the genome-wide analysis of the genetic determinants of drug efficacy and toxicity. a84490598aa768aa5b66743c0c69dd83Thu, 01 Sep 2005 12:00:00 GBSales & Marketing/Pharmacoeconomics