Contact Center Outsourcing in Argentina

An Alternative for Spanish-Speaking Markets? (Analyst Brief)

Publication Date	June 2009
Publisher	Datamonitor
Product Type	Brief
Pages	21
ISBN Number	not applicable
Product Code	DAT03613

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Summary

Introduction

A Datamonitor analyst brief, providing insight into the Argentine contact center outsourcing sector, with an emphasis on offshore delivery potential.

Scope

An overview of Argentina's outsourced contact center market
Competitive factors and issues associated with outsourced contact center delivery in Argentina
Offshore opportunities for contact center outsourcers based in Argentina.
Strategic recommendations for Argentinean contact center outsourcers to win business and enhance margins

Highlights

Argentina has a dynamic contact center outsourcing sector, which will grow through 2013

Competitive issues facing Argentina-based outsourcers include inflation, real estate costs and business environment

Offshore opportunities exist for outsourcers in Argentina, but winning contracts will be difficult in face of alternative delivery markets in the region

Reasons to Purchase

Learn about the evolution of Argentina's outsourced contact center sector
Understand what the competitive issues are in Argentina's contact center outsourcing sector
Develop an understanding of what steps vendors need to take in Argentina, so as to enhance margins and increase offshore volumes

Content

Datamonitor View
Catalyst
Summary
Analysis
Market Overview
Overall Market Snapshot
Onshore / Offshore Split
Vertical Trends in Argentinean Contact Center Outsourcing
Competitive Issues in Argentina's Contact Center Outsourcing Market
Existing Outsourced Contact Center Industry
Labor Availability
Pricing Issues
Secondary Cities
Overall Stability
Business Environment
Offshore Market Opportunity
US Hispanic Market
European Spanish Market
Other Offshore Markets
Actions
Profit from Existing Investment Incentive Programs
Develop An Industry-Wide Global Marketing Strategy
Aggressively Court Offshore Contracts
Gradually Aim for US Bilingual Services
Seek Regional Partners for Domestic Offshore Work
- APPENDIX
Methodology
Further Reading
Ask The Analyst
Datamonitor Consulting
Disclaimer
List of Tables
- Table 1: Argentinean Outsourced Contact Center Market, 2007 - 2013
- Table 2: Real Estate Pricing and Vacancy Rates - Selected Latin American Cities, 2008
- Table 3: Secondary Cities in Argentina
- Table 4: Transparency Rankings - Selected Latin American Countries, 2008
- Table 5: Business Environment Rankings - Selected Latin American Countries, 2009
List of Figures
- Figure 1: Argentinean Outsourced Contact Center Market, 2007 - 2013
- Figure 2: Argentinean Outsourced AP Domestic / Offshore Split, 2007 - 2013
- Figure 3: Argentinean Outsourced Contact Center Vertical Market Evolution, 2008 & 2013
- Figure 4: Selected Latin American Unemployment Rates and Labor Market Magnitudes, 2008
- Figure 5: Selected Latin American Inflation Projections, 2007 - 2012
- Figure 6: Location of Birth of Foreign Born US Hispanic Population, 2000