Competitor Insight #06.2006: Handset Manufacturer Competitor Analysis-- Nokia in India
| Publication Date | December 2006 |
|---|---|
| Publisher | IE Market Research |
| Product Type | Report |
| Pages | 14 |
| ISBN Number | not applicable |
| Product Code | IEM00060 |
Summary
Nokia is the clear market leader in India. As we outline in this report, it has a number of strengths going forward, including positive brand image across income groups and a diversified device offering. Its recent successes in the managed services area has also resulted in a high degree of integration between Nokia and key operators, which will undoubtedly result in larger handset sales for Nokia in the medium-term. Nokia is expected to meet this demand for handset devices and network equipment through its new manufacturing facility near Chennai in Tamil Nadu state.
Content
- Strategic Outlook in India
- Nokia Operational Summary
- Nokia's Emphasis Shifting towards Managed Services
- "Made in India" Handsets
- Brand Image Survey Results and Analysis
- Annex A: Methodology for IEMR's 2005-06 Brand Image and Wireless Strategy Surveys
- Annex B: Financial Metrics Methodology
- Disclaimers and Disclosures
About this Product
Delivery Details
PDF:Delivered by email within 12 to 24 hours of placing the order (Mon-Fri)
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