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Israel Telecommunications Report
2013

  • Product Code:BMI01273
  • Publication Date:December 2012
  • Publisher:Business Monitor
  • Product Type: Report
  • Pages:75
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Israel Telecommunications Report 2013

BMI View: Competition in the mobile and internet markets has received a welcome boost following the licensing of two new 3G mobile network operators and a host of mobile virtual network operators. The existing players were cutting prices and unveiling 'unlimited call' schemes ahead of the May 2012 launches of HOT Mobile and Golan Telecom and this is reflected in lower ARPUs. While this move benefits consumers, operators' margins are under pressure and - in order to contain costs - operators such as Partner have begun laying off staff and streamlining their operations. Partner was itself put up for sale in 2012, but Hutchison Whampoa ultimately decided not to complete the deal based on Partner's current valuations. Regulatory moves to cut interconnection and roaming rates will further weigh on operators and consolidation remains a distinct possibility.

Key Data o Mobile subscriber numbers fell markedly in the period to Q112 as consumers switched to MVNOs and, from Q212 to the two new mobile operators. We project continued growth in the mobile market through to 2017, but this will largely cannibalise existing user bases.

o ARPU is expected to fall quite significantly between 2012 and 2017, mostly due to aggressive price competition as well as regulator-imposed reductions to interconnection and roaming rates.

Key Trends & Developments Two new mobile network operators entered the market in May 2012, bringing the total number of operators to five. In addition, a number of mobile virtual network operators (MVNOs) joined the fray during H112, substantially increasing competition and forcing the existing players to respond with heavily revised pricing plans, centering around 'unlimited' usage. The market was already shrinking as some customers deferred renewing existing contracts or stopped using prepaid connections while they waited to see what the new operators would offer in terms of pricing. In the meantime, a number of new MVNOs took advantage of demand for low-cost services and succeeded in taking some market share for themselves.

In October 2012, local reports suggested that Haim Saban (a former shareholder in Bezeq) was offering to buy 44.5% of Partner Communications from controlling shareholder Scailex and minority investor Bank Leumi for a total consideration of up to ILS1bn. Nothing had been confirmed or denied at the time of writing, but Scailex is known to be looking for a buyer for its stake in Partner after an earlier deal for Hutchison Whampoa to acquire 75% of Scailex and thus control of Partner failed due to arguments over unpaid loans and a poor performance by Partner in H112.

  • BMI Industry View
    • SWOT Analysis
    • Israel Mobile Industry SWOT
    • Israel Fixed-Line/Internet SWOT
    • Israel Political SWOT
    • Israel Economics SWOT
    • Israel Business Environment SWOT
    • Business Environment
    • Middle East And North Africa
    • MENA Telecom Risk/Reward Ratings, Q113
    • Israel
    • Industry Forecast Scenario
    • Mobile
      • Table: Mobile Data And Forecasts, 2010-2017
    • ARPU
      • Table: Telecoms Sector - ARPU - Historical Data & Forecasts
    • Fixed-Line
      • Table: Fixed-Line Data And Forecasts, 2010-2017
    • Internet
      • Table: Internet Data And Forecasts, 2010-2017
    • Market Overview
    • Mobile
    • Regional Perspective
      • Table: Heading: Israel Mobile Market Regional Comparisons, 2011
    • Key Developments
    • Mobile Growth
      • Table: Israeli Wireless Market, Q212
    • Usage (ARPU)
    • 3G
    • MVNOs
    • Mobile Content
    • Mobile Operator Data
      • Table: Israel Mobile Market Overview
      • Table: Cellcom
      • Table: Partner
      • Table: Pelephone
      • Table: MIRS
    • Mobile Content
    • Regional Overview
    • Fixed Line
      • Table: Bezeq's Operating Statistics, 2005-Q212
    • Broadband
      • Table: Bezeq's ADSL Indicators, 2007 - Q212
    • Industry Trends & Developments
    • Israel Telecommunications Report
    • Regulatory Environment
    • Israel: Regulatory Bodies And Their Responsibilities
    • Legislation And Market Liberalisation
    • Regulation
    • Regulatory Developments
    • Competitive Landscape
      • Table: Key Players In Israel's Telecommunications Sector
      • Table: Telecoms Operators' Revenues And Other Information, 2007-2011
    • Company Profiles
    • Bezeq/Pelephone
    • Partner Communications
    • Regional Overview
    • Vendor Profile: Alcatel-Lucent
      • Table: Alcatel-Lucent - Quarterly Breakdowns Of Revenue By Segments, 2011-2012 (EURmn)
    • Demographic Forecast
      • Table: Israel's Population By Age Group, 1990-2020 ('000)
      • Table: Israel's Population By Age Group, 1990-2020 (% of total)
      • Table: Israel's Key Population Ratios, 1990-2020
      • Table: Israel's Rural And Urban Population, 1990-2020
    • Glossary Of Terms
      • Table: Glossary Of Terms
    • BMI Methodology
    • How We Generate Our Industry Forecasts
      • Table: Key Indicators For Telecommunications Industry Forecasts
    • Telecoms Business Environment Ratings
    • Risk/Reward Ratings Methodology
      • Table: Ratings Indicators
    • Weighting
      • Table: Weighting Of Indicators
  • Sources
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