2Q.08 Asia-Pacific (Ex-Japan) Handset Vendor and Technology Forecasts

Vendors Shift towards 3G and Converged Mobile Devices

Publication Date	May 2008
Publisher	IE Market Research
Product Type	Report
Pages	32
ISBN Number	not applicable
Product Code	IEM00475

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£750.00
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Summary

IEMR's Asia Pacific Handset Vendor and Technology Forecast provides historical and forecasted (2003 - 2011) information on handset shipments by unit shipments, air interface, generation, and form factor in the Asia Pacific market. Vendors with complete coverage include: Nokia, Motorola, Samsung, LG, and Sony-Ericsson.

Notable highlights of the 2Q08 Asia Pacific Vendor and Technology Forecast include:

Unit shipments into Asia Pacific (ex-Japan) are expected to rise from 485 million units in 2008 to 684 million units in 2011.
In the Asia Pacific region, we are expecting major growth in converged mobile device sales. We expect that shipments of converged mobile devices in this region will more than double from 49 million in 2008 to 109 million in 2011, making this region a key battleground for vendors looking to take market share.
70% of the 684 million units shipped in 2011 are expected to be 2.5G handsets. We expect shipments of 2.5G handsets to increase from 359 million in 2008 to 479 million in 2011.
Nokia and Samsung will grow in the Asia Pacific Region while Motorola will continue to suffer. Our model estimates that Nokia continues to be the leader in this regional handset market with a 40% market share. Samsung has shown growth thanks to its strength in 3G handsets, particularly in South Korea and other East Asian markets.

IEMR's Handset Forecasts are based on our proprietary, vendor-specific forecasting models. These models deploy multiple regression analysis and cross-impact matrices that estimate relationships between subscriber data, technology use and deployment data, overall economic and demographic changes expected in a particular region; and relate these to company operational and financial metrics.

Content

Region Covered in this Handset Forecast
- Asia Pacific (Ex-Japan)
Companies Covered in this Handset Forecast
- Nokia
- Motorola
- Samsung
- LG
- Sony-Ericsson
Executive Summary
- 684 million units forecasted to be shipped in 2011
- Shift from 2G handsets to 3G handsets continues
- GPRS and GSM are the most common types of air interfaces used in the Asia Pacific
- Nokia and Samsung grow while Motorola suffers in this Region
The following charts are available in an Excel Sheet:
- Charts 1-11 Annual Results & Forecasts for this Handset Market
- Chart 1: TOTAL HANDSET SHIPMENTS (millions), CY04 - CY11E
- Chart 2: TOP 5 VENDOR HANDSET SHIPMENTS, CY04 - CY06
- Chart 3: TOP 5 VENDOR MARKET SHARES BY SHIPMENTS, CY04 - CY06
- Chart 4: HANDSET SHIPMENTS BY GENERATION, CY04 - CY11E
- Chart 5: HANDSET SHIPMENTS BY GENERATION (% of total shipments), CY04 - CY11E
- Chart 6: TOP 5 VENDOR 3G HANDSET SHIPMENTS, CY04 - CY06
- Chart 7: TOP 5 VENDOR 3G HANDSET MARKET SHARE BY SHIPMENTS, CY04 - CY06
- Chart 8: HANDSET SHIPMENTS BY FORM FACTOR, CY04 - CY11E
- Chart 9: HANDSET SHIPMENTS BY FORM FACTOR (% of total shipments), CY04 - CY11E
- Chart 10: HANDSET SHIPMENTS BY AIR INTERFACE, CY04 - CY06
- Chart 11: HANDSET SHIPMENTS BY AIR INTERFACE (% of total shipments), CY04 - CY06
- Charts 12-22 Quarterly Results for: March 04 - Dec 06
- Chart 12: TOTAL HANDSET SHIPMENTS (millions)
- Chart 13: TOP 5 VENDOR HANDSET SHIPMENTS
- Chart 14: TOP 5 VENDOR MARKET SHARES BY SHIPMENTS
- Chart 15: HANDSET SHIPMENTS BY GENERATION
- Chart 16: HANDSET SHIPMENTS BY GENERATION (% of total shipments)
- Chart 17: TOP 5 VENDOR 3G HANDSET SHIPMENTS
- Chart 18: TOP 5 VENDOR 3G HANDSET MARKET SHARE BY SHIPMENTS
- Chart 19: HANDSET SHIPMENTS BY FORM FACTOR
- Chart 20: HANDSET SHIPMENTS BY FORM FACTOR (% of total shipments)
- Chart 21: HANDSET SHIPMENTS BY AIR INTERFACE
- Chart 22: HANDSET SHIPMENTS BY AIR INTERFACE (% of total shipments)

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Product features / use

Scope	Concise Overview
Level	Management Strategy
Data	Detailed Market Forecasts
Profiles	In-depth Company Insight
Features	Primary Research Data
Extra Info	Consumer Trends Highlighted