Market Power in the Mobile Emerging Segments: A Case Study of India

This IDC Insight analyzes the emerging market for mobile phones that came under the spotlight in 2005 when the GSM Association (GSMA), an industry composed of multiple mobile operators around the world, helped bring handset prices to record lows. The initiative involved nine operators including India's Bharti Televentures, Thailand's AIS Telecom, as well as Globe Telecoms and Smart Communications of the Philippines. The beneficiary of the deal was Motorola, which was the designated provider of 6 million low-end global standard for mobile communications (GSM) handsets at an estimated retail price of US$40 excluding taxes.

• IDC Opinion
• In This Insight
• Situation Overview
  • Nokia's Market Power in India GSM
  • Figure: Herfindahl-Hirschman Index Gross Domestic Product per Capita on Selected GSM Markets
  • Figure: Nokia's Average Selling Price Over Time
  • Sources of Nokia's Market Power
  • Alternative Model 1: A Motorola Duopoly
  • Figure: Indifference Curve Exploring Brand and Affordability
  • Alternative Model 2: The Hybrid Structure of CDMA
  • Figure: Herfindahl-Hirschman Index for GSM Versus CDMA on Selected Countries, 2008
• Future Outlook
  • Stirring Competition in GSM
  • Conclusion
• Learn More
  • Related Research