An Insight into the U.S. Smartphone Application Storefront Market

Publication Date	May 2009
Publisher	Frost & Sullivan
Product Type	Report
Pages	57
ISBN Number	not applicable
Product Code	FRS01060

Buy this product or for assistance call +44 20 7060 7474

PDF £3,605.00$5997 | €4035

FAX Order above formats by FAX

Summary

The term application store can imply different things to different mobile content value chain participants. A general definition could be a digital retail channel for distribution of mobile content and services. With the entry of industry majors into this opportunity, the industry is all set for dramatic growth.

Content

1 INTRODUCTION TO THE U.S. SMARTPHONE APPLICATION STOREFRONT MARKET
- Emerging Mobile Application Storefront Opportunity
  - 1. Introduction
  - 2. Mobile Application Storefronts - Segmentation
  - 3. Key Objectives and Purpose of Launching Mobile Application Storefronts
  - 4. Summary of Findings and Key Conclusions
2 MARKET DYNAMICS
- Industry Challenges and Market Drivers
  - 1. Industry Challenges
  - 2. Market Drivers
3 STRATEGIC ANALYSIS OF THE U.S. SMARTPHONE APPLICATION STOREFRONT MARKET
- Value Chain Analysis
  - 1. Value Chain
  - 2. Business Model for Value Chain Participants
  - 3. A Brief Note on the Role of Mobile Advertising and m-Commerce
- Competitive Analysis
  - 1. Competitive Analysis of the U.S. Smartphone Application Storefront Market
4 MARKET POTENTIAL AND FORECASTS
- Application Downloads
  - 1. Total Smartphone Application Storefront Downloads
5 KEY INDUSTRY PARTICIPANTS
- Apple
  - 1. Apple App Store
- Google
  - 1. Google Android Market
- Handango
  - 1. Handango Company Profile
- Handmark
  - 1. Handmark Company Profile
- Nokia
  - 1. Ovi by Nokia
- PocketGear
  - 1. PocketGear Company Profile
- Research in Motion Limited
  - 1. Blackberry App World