Mobile broadcasting in Korea: a tough challenge

Publication Date	October 2007
Publisher	Ovum
Product Type	Report
Pages	9
ISBN Number	not applicable
Product Code	OVM00386

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£375.00
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Summary

Since the launch of the first satellite digital multimedia broadcasting (DMB) service in May 2005, Korea has been a trailblazer for mobile broadcasting services. While sales of DMB-enabled mobile devices are growing, service providers' financial results have shown little improvement. Suran Seong assesses the progress and issues so far.

Content

Key messages
Mobile broadcast enabled devices are spreading
The business model is still emerging
Financial performance of DMB service providers
Advertisement revenues
Launch of interactive services
Impact on mobile operators' performances
Table of figures
- Figure 1 Uptake of DMB services in Korea
- Figure 2 Split of T-DMB device types in Korea (accumulated sales base)
- Figure 3 Financials of DMB service providers (W million)