Mobile Data Services by Business

An End-User Survey, 2005

Publication Date	November 2005
Publisher	IDC
Product Type	Survey
Pages	97
ISBN Number	not applicable
Product Code	IDC02521

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£3,470.00
approximately: $5,174 | €4,134

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Summary

The focus of the study is a survey of 652 small, small to medium, medium, and large businesses operating in Europe, summarized as small (50?99 employees), small to medium (100?499 employees), medium (500?999 employees), and large (>1,000 employees). The survey covers the following European countries: the U.K., France, Germany, Italy, Spain, the Netherlands, Sweden, and Denmark.

Results and analysis are provided for all eight countries surveyed, and are further broken down by country, company size, and industry sector.

The information provided in this study is essential reading for mobile operators, system integrators, handset vendors, and any other player in the mobile market that is interested in the enterprise sector.

The study will provide these companies with essential survey results and analysis on how European businesses receive mobile operator services, and the adoption rates and future purchase plans of small, medium, and large organizations.

According to Rosie Secchi, senior research analyst at IDC's European wireless and mobile communications group, "Specific applications have emerged as important revenue earners for mobile operators and content or applications providers. Nevertheless, despite indications that the enterprise market understands the service proposition, the enterprise market is moving towards mobility although more slowly than initially expected. IDC believes that the true benefits of including mobility are through a solutions approach that also reaches into the processes of the company. Providing connectivity is only the starting point ? this really encourages partnerships in the supply chain."

Content

In This Study
- Methodology
- Executive Summary
  - Implementation and Importance of a Mobile Data Strategy
  - Mobile Data Applications and Solutions
  - High-Speed Mobile Data Services
  - Advanced Mobile Data Applications
- Sample and Questionnaire
- Figure: Questionnaires Completed, by Country
- Figure: Questionnaires Completed, by Company Size
- Table: Questionnaires Completed, by Company Size - Employees in Country
- Figure: Questionnaires Completed, by Sector
- Table: Questionnaires Completed, by Sector - Employees in Country
Situation Overview
- Implementation and Importance of a Mobile Data Strategy
- Figure: Organization Currently Has a Mobile Data Strategy
- Table: Organization Currently Has a Mobile Data Strategy - by Country
- Table: Organization Currently Has a Mobile Data Strategy - by Company Size
- Table: Organization Currently Has a Mobile Data Strategy - by Industry Sector
- Figure: Functions Responsible for Mobile Data Strategy
- Table: Functions Responsible for Mobile Data Strategy - by Country
- Table: Functions Responsible for Mobile Data Strategy - by Company Size
- Table: Functions Responsible for Mobile Data Strategy - by Industry Sector
- Figure: Main Reasons for Not Having a Mobile Data Strategy
- Table: Main Reasons for Not Having a Mobile Data Strategy - by Country
- Table: Main Reasons for Not Having a Mobile Data Strategy - by Company Size
- Table: Main Reasons for Not Having a Mobile Data Strategy - by Industry Sector
- Mobile Data Applications and Solutions
- Figure: Type of Company Contacted for Implementation of Mobile Data Solutions
- Table: Type of Company Contacted for Implementation of Mobile Data Solutions - by Country
- Table: Type of Company Contacted for Implementation of Mobile Data Solutions - by Company Size
- Table: Type of Company Contacted for Implementation of Mobile Data Solutions - by Industry Sector
- Figure: External Assistance for Mobile Data Solutions
- Table: External Assistance for Mobile Data Solutions - by Country
- Table: External Assistance for Mobile Data Solutions - by Company Size
- Table: External Assistance for Mobile Data Solutions - by Industry Sector
- Figure: Major Reasons for Using/Wanting to Use Wireless Data Communications and Applications
- Table: Major Reasons for Using/Wanting to Use Wireless Data Communications and Applications - by Country
- Table: Major Reasons for Using/Wanting to Use Wireless Data Communications and Applications - by Company Size
- Table: Major Reasons for Using/Wanting to Use Wireless Data Communications and Applications - by Industry Sector
- Figure: Major Reasons for Not Using/Interested in Wireless Data Communications and Applications
- Table: Major Reasons for Not Using/Interested in Wireless Data Communications and Applications - by Country
- Table: Major Reasons for Not Using/Interested in Wireless Data Communications and Applications - by Company Size
- Table: Major Reasons for Not Using/Interested in Wireless Data Communications and Applications - by Industry Sector
Future Outlook
- High-Speed Mobile Data Services
- Figure: Awareness of High-Speed Data (3G and 2.5G) Mobile Data Platforms
- Table: Awareness of High-Speed Data (3G and 2.5G) Mobile Data Platforms, by Country
- Table: Awareness of High-Speed Data (3G and 2.5G) Mobile Data Platforms, by Company Size
- Table: Awareness of High-Speed Data (3G and 2.5G) Mobile Data Platforms, by Industry Sector
- Figure: Interest in 3G/2.5G Services (5 = Very Interested, 1 = Not Very Interested)
- Table: Interest in 3G/2.5G Services (5 = Very Interested) by Country - GPRS
- Table: Interest in 3G/2.5G Services (5 = Very Interested) by Country - EDGE
- Table: Interest in 3G/2.5G Services (5 = Very Interested) by Country - UMTS
- Table: Interest in 3G/2.5G Services (5 = Very Interested) by Company Size - GPRS
- Table: Interest in 3G/2.5G Services (5 = Very Interested) by Company Size - EDGE
- Table: Interest in 3G/2.5G Services (5 = Very Interested) by Company Size - UMTS
- Table: Interest in 3G/2.5G Services (5 = Very Interested) by Industry Sector - GPRS
- Table: Interest in 3G/2.5G Services (5 = Very Interested) by Industry Sector - EDGE
- Table: Interest in 3G/2.5G Services (5 = Very Interested) by Industry Sector - UMTS
- Figure: Willingness to Pay a Premium Per User, Per Month for 3G Services
- Table: Willingness to Pay a Premium Per User, Per Month for UMTS - by Country
- Table: Willingness to Pay a Premium Per User, Per Month for UMTS - by Company Size
- Table: Willingness to Pay a Premium Per User, Per Month for UMTS - by Industry Sector
- Figure: UMTS Services Migration
- Table: UMTS Services Migration - by Country
- Table: UMTS Services Migration - by Company Size
- Table: UMTS Services Migration - by Industry Sector
- Advanced Mobile Data Applications
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Country - Mobile Commerce
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Country - Push to Talk
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Country - Group Calls
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Country - Mobile Location Services
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Country - Send/Receive Email Over Mobile Network
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Country - Update Calendar/Contacts Over the Mobile Network
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Country - Telematics
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Country - Mobile PBX
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Country - Mobile CRM, SFA, and FFA
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Country - Authentication and Digital Signatures
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? U.K.
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? France
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Germany
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Italy
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Spain
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Netherlands
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Sweden
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Denmark
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Company Size - Mobile Commerce
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Company Size - Push to Talk
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Company Size - Group Calls
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Company Size - Mobile Location Services
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Company Size - Send/Receive Email Over Mobile Network
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Company Size - Update Calendar/Contacts Over the Mobile Network
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Company Size - Telematics
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Company Size - Mobile PBX
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Company Size - Mobile CRM, SFA, and FFA
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Company Size - Authentication and Digital Signatures
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? 50?99 Employees
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? 100?499 Employees
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? 500?999 Employees
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? >1,000 Employees
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Industry Sector - Mobile Commerce
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Industry Sector - Push to Talk
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Industry Sector - Group Calls
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Industry Sector - Mobile Location Services
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Industry Sector - Send/Receive Email Over Mobile Network
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Industry Sector - Update Calendar/Contacts Over the Mobile Network
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Industry Sector - Telematics
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Industry Sector - Mobile PBX
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Industry Sector - Mobile CRM, SFA, and FFA
- Table: Level of Interest in Advanced Mobile Features Through Mobile Devices by Industry Sector - Authentication and Digital Signatures
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Banking/Finance
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Wholesale/Retail
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Media
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Manufacturing
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Public Sector
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Transport/Travel
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Utilities
- Figure: Level of Interest in Advanced Mobile Features Through Mobile Devices (Interested?Very Interested) ? Professional Services
Essential Guidance
- Actions to Consider
Learn More
- Related Research
- Synopsis