Mobile Commerce & Payments Market 2008-2011

With the growing momentum of wireless revolution, mobile devices have become a critical component of digital world. Mobile commerce or M-commerce is becoming a medium for business to improve their brand equity coupled with lower infrastructure cost and global customer market without the restrictions of time zones and region. This technology requires a transparent regulatory system. Therefore, a clearly defined regulatory framework is indispensable to boost consumer confidence and to ensure the smooth functioning of m-commerce. Emerging applications are enabling the consumers to use mobile devices to make financial transactions. Mobile payments growth is primarily driven by adoption of contactless payment technologies such as Near Field Communications (NFC), which enables the mobile device to act as contactless smartcard. It is also creating an opportunity to make innovative applications especially in mobile ticketing and mobile coupons market.

The report forecasts the market size of mobile commerce & payments over the period 2008-2011. Further, the total mobile commerce & payments market is segmented into various geographic regions. The report also presents the size of mobile commerce & payments market in various regions elaborating on the worldwide trends of the mobile commerce & payments market. Further, it discusses about the vertical segmentation of the mobile commerce and payments market detailing the sales drivers for the top six verticals of this market.

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