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Mobile Payments: Progressing towards Large-Scale Deployments

Publication Date March 2008
Publisher Ovum
Product Type Report
Pages 50
ISBN Number not applicable
Product Code OVM00493

Summary

This report reviews case studies of the mobile payment market and shows how this market is progressively moving towards the rollout of a new generation of services. However, success will depend on convenience, interoperability, trust and the value added by mobile payment services.

Content

  • Table of Contents
    • Ovum View
    • Key Messages
    • Mobile Payments: near The Inflection Point?
    • A Transition Is Underway
    • Market Segmentation
    • Changing Perspectives
    • Still in Search of Business Models
    • Complexity of Developing Partnerships
    • Collaborative Versus Competitive Models
    • The Role of Independent Players
    • Case Study Overview
    • Focus Areas
    • Mobile Banking Case Studies
    • Monitise
    • Firethorn
    • Bankid (Telenor and Norwegian Banks)
    • Sybase 365 M-Banking Solution
    • Rabo Mobiel
    • Nfc-Based Payments
    • Pegasus Project
    • Money Transfers in Developing Countries
    • Orange Money
    • Globe: G-Cash
    • Vodafone
    • Grameenphone's Billpay
    • East African Operators
    • Mtn Banking
    • Luup
    • Mobile Commerce Strategies in Retail
    • Mporia
    • Mobilkom
    • Paypal Mobile
    • The Value Chain for Mobile Payments
    • Overview of The Mobile Payment Process
  • Table of Figures
    • Figure 1 Putting M-Payment in A Broader Perspective
    • Figure 2 Four Main Axes of Development
    • Figure 3 Typology of Business Models in M-Payments and Examples of Players
    • Figure 4 Mobile Payments: Main Focus Areas
    • Figure 5 Maturity of The Mobile Payment Services and Projects Quoted in The Case Studies
    • Figure 6 Monilink: High-Level Architecture
    • Figure 7 Basic Principles for Monitise's Revenue Model
    • Figure 8 Monitise's Model for Prepaid Top-Ups
    • Figure 9 Firethorn's Mobile Banking Application
    • Figure 10 Snapshot of Payez Mobile Merchants in The City of Strasbourg
    • Table 1 Orange's Key Operations in Africa and Middle East (at End of 2007)
    • Figure 11 G-Cash Client Processes
    • Table 2 M-Pesa Service Fees
    • Figure 12 Buy.Com's Mobile Shopping Site Powered by Mporia
    • Figure 13 Checkout Using Paypal Mobile on An Mporia-Powered Shopping Site
    • Figure 14 Paypal: User Process for Text to Buy Service
    • Figure 15 Paypal: User Process for Mobile Checkout Service
    • Figure 16 Mobile Payment Process Overview
    • Figure 17 Provisioning The M-Payment Application
    • Figure 18 M-Payment Product Ordering and Delivery
    • Figure 19 Performing Mobile Payments
    • Figure 20 Managing The End-User Account
    • Figure 21 Performing Mobile Marketing/CRM Actions
    • Figure 22 Players' Positions on The Value Chain
Delivery Details

PDF:Delivered by email usually within 4 to 8 UK business hours.

PRINT/CD-ROM:Despatched within 1 to 2 working days.

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