The Evolving Broadcast Value Chain, 2006 - 2012 (Market Focus)

Publication Date	September 2007
Publisher	Datamonitor
Product Type	Brief
Pages	16
ISBN Number	not applicable
Product Code	DAT08949

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Summary

Introduction

This brief outlines the market for broadcast infrastructure in Western Europe and North America. Each sub-segment within the sector is addressed, including automation, video servers, encoders, multiplexers, video editing and professional services. Furthermore, this brief highlights recent trends and M&A activity that is set to transform the broadcast value chain over the coming years.

Scope

Outlines major market players in the value chain and their respective service offerings.
Provides market sizing and forecasts for automation, video servers, media asset management hardware, professional services and the entire value chain.
Highlights
recent M&A activity that is set to transform the broadcast technology vendor market.

Highlights

Traditional physical workflows, affectionately known as 'sneakernet' by some in the industry, are being rapidly transitioned to digital 'tapeless'-based workflows. This transition creates a variety of enterprise-wide benefits for broadcasters, including a reduction in OpEx, a reduction in production times and enhanced repurposing opportunities.

The broadcast value chain market is expected to see significant growth over the coming years as broadcasters look to upgrade their equipment to handle file-based workflows and HD content.

Reasons to Purchase

Understand the key competitive dynamics and major players within the sector.
Outline key growth sub-segments within the value chain.
Gain insight into drivers and trends that are transforming the broadcast value chain.

Content

Catalyst
Summary
Analysis
- Bridging the gap between IT and broadcasting-outlining the value chain
- from ingest to playout-the broadcast value chain
- Assessing the competitive environment-Sony and Thomson remain the largest players in the space
- Broadcast infrastructure sub-segments set for strong growth until 2012
- Total broadcast infrastructure market set for significant growth
- Automation innovates to handle multi-channel and multi-platform distribution
- Thomson Grass Valley and Omneon continue to dominate the video server market
- MAM is expected to become increasingly important
- Sony and Thomson continue to dominate in the professional services market
- Archive management and MAM will illustrate the highest growth from 2006 - 2012
- Emerging markets are not yet the biggest focus for broadcast technology vendors
- Western Europe and North America expected to remain the most attractive markets
- BRIC economies are set to require strong infrastructure upgrades as media markets boom
- Eastern Europe seen as a strong investment opportunity as market liberalization occurs
- M&A activity and industry developments are solidifying the market
- M&A and growth activity looks set to add competitiveness to the broadcast infrastructure market
Actions
- Traditional IT technology vendor advantages from the transition to file-based workflows
- Opportunities for the professional service industry due to an increase in market risk
Appendix
- Definitions
- Methodology
- Further reading
- Ask the analyst
- Datamonitor consulting
- Disclaimer
List of Figures
- Figure 1: The broadcast value chain, 2007
- Figure 2: Major players in the broadcast value chain market, 2007
- Figure 3: Western European and North American broadcast value chain market, 2006 - 2012
- Figure 4: Western European and North American automation market, 2006 - 2012
- Figure 5: Western European and North American video server market, 2006 - 2012
- Figure 6: Western European and North American media asset management software market, 2006 - 2012
- Figure 7: Western European and North American professional services market, 2006 - 2012
- Figure 8: Broadcast value chain components market size change, 2006 -2012