Success Factors for Integrating Pnds into The Car

Publication Date	October 2008
Publisher	SBD
Product Type	Report
Pages	19
ISBN Number	not applicable
Product Code	SBD00022

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Summary

The market for Portable Navigation Devices (PNDs) in Europe continues to grow, and many consumers are now starting to purchase their 2nd or even 3rd device. As consumers become more aware of the benefits and limitations of their PNDs, a growing complaint from many PND owners will be the poor integration of their systems in the car. This report analyses the current approaches that vehicle manufacturers and PND suppliers are adopting to improve the integration of PNDs in the car, and provides key success factors that will improve customer satisfaction in the future.

Content

1. Executive summary
- 1.1 Introduction to Bridging the connectivity gap reports
- 1.2 Summary of conclusions
- 1.3 Market forecast
2. Market overview
- 2.1 Introduction
- 2.2 Installed PND cradles
- 2.3 Embedded PND cradles
3. Installed cradles on dashboards
- 3.1 Introduction
- 3.2 Understanding customer needs
- 3.3 The cost of integration
- 3.4 Shifting towards universal cradles
- 3.5 Future outlook
4. Embedding PNDs in headunits
- 4.1 Introduction
- 4.2 BenefitThe importance of portability
- 4.3 ChallengeMeeting OE quality standards
- 4.4 Future outlook
List of Figures
- Fig. 1 Market forecasts for PND integration solutions
- Fig. 2 PND integration strategies
- Fig. 3 Vehicle manufacturers offering installed solutions
- Fig. 4 Toyota integrated PND
- Fig. 5 Consumer satisfaction with PND integration features
- Fig. 6 Added cost of installed cradle bundles over stanalone PNDs