Public Access WLAN Case Studies 2007

Publication Date	January 2007
Publisher	Mind Commerce
Product Type	Report
Pages	221
ISBN Number	not applicable
Product Code	MIC00018

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£2,265.00
approximately: $3,999 | €2,872

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Summary

For the last four years, Mind Commerce has been the definitive source of analysis about the public access WLAN market. This report represents a highly valuable and timely analysis, forecasts and recommendations for the public access WiFi hot spot market from a case study perspective. No other report focuses on the existing worldwide hot spot business from the perspective of the hot spot operators themselves.

Content

Preface: The New Public Access Paradigm
Executive Summary: The WLAN Hotspot Adventure
Introduction: WLAN Hotspots
80211 WLAN Technical Overview
- Evolution of 80211
- Physical Aspects of WLAN hotspot deployment
- Security and the WLAN
Roaming and WLAN
- Handover Roaming
- Contractual Roaming
Business Cases for WLAN
- High-Traffic Coffee Shop
- Free Access within an Established Coffee House Chain
- Established chain, high-traffic locale w/access charges
- Airport Deployment
Earning Money from WLAN Hotspots
- Subscribers
- Services
- Mixed Harvest
Hotspot Operator Overview
- Mobile Operator Revenue
- Business outlook for the industry
- Creating Success through Widespread Coverage
- Aspects of Failure
- What lies Ahead
Fundamental Questions about the WLAN Paradigm
- Psychographic Profiles of the Internet Users
- Business User
- Average User
- Youth User
Hotspot Typing and Business Cases
- Enterprise
- Cafes
- Airports
- Hotels
- Apartment Complexes
Comparing Access
- T-Mobile
- T-Mobile Hotspots
- T-Mobile Subscription/Access Options
Wayport
- Wayport Hotspots
- Wayport Subscription/Access Options
Boingo
- Boingo Hotspots
- Boingo Subscription/Access Options
- Hotspotzz (formerly Wi-Fi Metro)
Hotspotzz Hotspots
- Hotspotzz Subscription/Access Options
Surf and Sip
- Surf and Sip Hotspots
- Surf and Sip Subscription/Access Options
FatPort
- FatPort Hotspots
- FatPort Subscription/Access Options
Cafcom
- Cafcom Hotspots
- Cafcom Subscription/Access Options
- Panera Bread Company
Panera Hotspots
- Panera Subscription/Access Options
- STSN Hotspots
- STSN Subscription/Access Options
Today's Hotspot Operators
- North America
- North America hotspot operators as of December 2006
- Outlook and Recommendations
- Europe
- Top European hotspot operators as of November 2006
- Asia
- Top Asian hotspot operators as of November 2006
Case Studies: North American Hotspot Operators
- Advertising based free Wi-Fi: The "Googlization" of Wi-Fi
- Verizon
- Verizon Hotspots
- Verizon Strategy
- Verizon Outlook and Recommendations
- T-Mobile
- T-Mobile Hotspots
- T-Mobile Subscription/Access Options
- T-Mobile Strategy
- T-Mobile Outlook and Recommendations
- iPass
- iPass Subscription/Access Options
- iPass Strategy
- Outlook and Recommendations
- AT&T Wireless Hotspots
- AT&T Wireless Subscription/Access Options
- AT&T Wireless Strategy
- AT&T Wireless Outlook and Recommendations
- Wayport
- Wayport Subscription/Access Options
- Wayport Strategy
- Wayport Outlook and Recommendations
- GRIC (Note: merged with iPass)
- GRIC Hotspots
- GRIC Subscription/Access Options
- GRIC Strategy
- GRIC Outlook and Recommendations
- STSN
- STSN Hotspots
- STSN Subscription/Access Options
- STSN Strategy
- STSN Outlook and Recommendations
- Boingo
- Boingo Hotspots *Update? JiWire lists about 7680 hotspots*
- Boingo Subscription/Access Options
- Boingo Strategy
- Boingo Outlook and Recommendations
- Panera Bread Company
- Panera Hotspots
- Panera Subscription/Access Options
- Panera Strategy
- Panera Outlook and Recommendations
- Hotspotzz (formerly Wi-Fi Metro)
- Hotspotzz Hotspots
- Hotspotzz Subscription/Access Options
- Hotspotzz Strategy
- Hotspotzz Outlook and Recommendations
- HereUAre (Note: OUT OF BUSINESS)
- HereUAre Hotspots
- Subscription/Access Options
- HereUAre Strategy
- HereUAre Outlook and Recommendations
- Surf and Sip
- Surf and Sip Hotspots
- Surf and Sip Subscription/Access Options
- Surf and Sip Strategy
- Surf and Sip Outlook and Recommendations
- FatPort
- FatPort Hotspots
- FatPort Subscription/Access Options
- FatPort Strategy
- FatPort Outlook and Recommendations
- Pronto
- Pronto Hotspots
- Pronto Subscription/Access Options
- Pronto Strategy
- Pronto Outlook and Recommendations
- Cafcom
- Cafcom Hotspots
- Cafcom Subscription/Access Options
- Cafcom Strategy
- Cafcom Outlook and Recommendations
- North American Operator Summary
European Hotspot Operators
- Telia Home-Run
- Telia Home-Run Hotspots
- Telia Home-Run Subscription/Access Options
- Telia Home-Run Strategy
- Telia Home-Run Outlook and Recommendations
- Sonera HomeRun
- Sonera Hotspots
- Sonera Subscription/Access Prices
- Sonera Strategy
- Sonera Outlook and Recommendations
- Telenor
- Telenor Hotspots
- Telenor Subscription/Access Options
- Telenor Strategy
- Telenor Outlook and Recommendations
- BT OpenZone
- BT OpenZone Hotspots
- BT OpenZone Subscription/Access Options
- Subscriptions
- BT OpenZone Strategy
- BT OpenZone Outlook and Recommendations
- The Cloud (UK)
- The Cloud Hotspots
- The Cloud Subscription/Access Options
- The Cloud Strategy
- The Cloud Outlook and Recommendations
- TDC Mobile Denmark
- TDC Mobile Hotspots
- TDC Mobile Subscription/Access Options
- TDC Mobile Strategy
- TDC Mobile Outlook and Recommendations
- KPN Hotspots
- KPN Subscription/Access Options
- KPN Strategy
- KPN Outlook and Recommendations
- WLAN GmbH
- WLAN GmbH Hotspots
- WLAN GmbH Subscription/Access Options
- WLAN GmbH Strategy
- WLAN GmbH Outlook and Recommendations
- T-Mobile (Austria)
- T-Mobile Hotspots
- T-Mobile Subscription/Access Options
- Hot Spot Pass w/Credit Card
- T-Mobile Strategy
- T-Mobile Outlook and Recommendations
- Megabeam (now Swisscom)
- Megabeam Hotspots
- Megabeam Subscription/Access Options (for Italy)
- Megabeam Strategy
- Megabeam Outlook and Recommendations
- Aptilo Network
- Aptilo Hotspots
- Aptilo Subscription/Access Options
- Aptilo Strategy
- Aptilo Outlook and Recommendations
- Swisscom Eurospot (a subsidiary of Swisscom)
- Swisscom Hotspots
- Swisscom Eurospot Subscription/Access Options
- Swisscom Strategy
- Swisscom Outlook and Recommendations
- European Operator Summary
Asia
- CBCom (China)
- CBCom Hotspots
- CBCom Subscription/Access Options
- CBCom Strategy
- CBCom Outlook and Recommendations
- China Mobile (China)
- China Mobile Hotspots
- China Mobile Subscription/Access Options
- China Mobile Strategy
- China Mobile Outlook and Recommendations
- China Netcom (China)
- China Netcom Hotspots
- China Netcom Subscription/Access Options
- China Netcom Strategy
- China Netcom Outlook and Recommendations
- SMCC (Shanghai, China)
- SMCC Hotspots
- SMCC Subscription/Access Options
- SMCC Strategy
- SMCC Outlook and Recommendations
- NTT-C (Japan)
- NTT-C Hotspots
- NTT-C Subscription/Access Options
- NTT-C Strategy
- NTT-C Outlook and Recommendations
- NTT DoCoMo Communications (Japan)
- NTT DoCoMo Hotspots
- NTT DoCoMo Subscription/Access Options
- NTT DoCoMo Strategy
- NTT DoCoMo Outlook and Recommendations
- Hanaro Telecom
- Hanaro Telecom Hotspots
- Hanaro Telecom Subscription/Access Options
- Hanaro Telecom Strategy
- Hanaro Telecom Outlook and Recommendations
- Korea Telecom
- Korea Telecom Hotspots
- Korea Telecom Subscription/Access Options
- Korea Telecom Strategy
- Korea Telecom Outlook and Recommendations
- SingTel
- SingTel Hotspots
- SingTel Subscription/Access Options
- SingTel Strategy
- SingTel Outlook and Recommendations
- StarHub (Singapore)
- StarHub Hotspots
- StarHub Subscription/Access Options
- StarHub Strategy
- StarHub Outlook and Recommendations
- Airborne Access (a subsidiary of ePLDT, Philippines)
- Airborne Access Hotspots
- Airborne Access Subscription/Access Options
- Pre-Paid
- Airborne Access Strategy
- Airborne Access Outlook and Recommendations
- Azure (Australia)
- Azure Hotspots
- Azure Subscription/Access Options
- Azure Strategy
- Azure Outlook and Recommendations
- Blink (ePLDT Inc, Philippine LD Telephone Company)
- Blink Hotspots
- Blink Subscription/Access Options
- Blink Strategy
- Blink Outlook and Recommendations
- PCCW Netvigator (Hong Kong)
- PCCW IMS Hotspots
- PCCW IMS Subscription/Access Options (prices in HK dollars
- PCCW IMS Strategy
- PCCW IMS Outlook and Recommendations
- YellowSpots (Malaysia, Asia)
- YellowSpots Hotspots
- YellowSpots Subscription/Access Options
- YellowSpots Strategy
- YellowSpots Outlook and Recommendations
- Asian/Australian Operator Summary
Worldwide Public Hotspot Forecast 2007-2012
- Total Worldwide Public Hotspots
Summary
Index
About The Author