Web Conferencing Is Not A Standalone Offering

Publication Date	May 2006
Publisher	Ovum
Product Type	Report
Pages	10
ISBN Number	not applicable
Product Code	OVM00176

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Summary

Web conferencing as a standalone service has failed to have much impact on the enterprise market. Things are set to change as telecom service providers are starting to integrate web conferencing with other products so that they can provide a complete conferencing package to enterprises. We look at some of the early plans and compare pricing models.

Content

Ovum comment
What is web conferencing?
Web conferencing services today
- Relatively undifferentiated services
- Web conferencing is an 'add-on'
- Two pricing models
Web conferencing market trends
- Integrated conferencing services
- Key issues to consider
- Selling integrated conferencing
Telco strategies in web conferencing
- DIY explorer
- Partnership players
- Key issues to consider in deciding which model to use
- Future pricing models
- Web conferencing market forecast