Executive Report on Insights and Solutions to Improve the Rural Mobility in the United Kingdom

This Frost & Sullivan research service titled Executive Report on Insights and Solutions to Improving Rural Mobility in the United Kingdom provides an overview of varied mobility solutions for the rural population of the United Kingdom. The research illustrates the current transportation infrastructure and presents a roadmap for the future. This executive research was compiled and presented to transportation authorities and policy makers of the UK Government.

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Market Overview

Technology Advances to Enable Improved Public Transportation in Rural United Kingdom

The government and local rural bodies in the United Kingdom have to urgently address the issue of how best to provide effective public transportation for an expanding ageing rural population. At the same time, they have to tackle the thorny question of the low commercial viability of existing public transportation and find ways to reduce current high levels of CO2 emissions. Technology advances are set to assist government bodies achieve the goal of effective, commercially viable and environmentally-friendly public transportation.

"People tend to travel by cars and other private modes of transport due to the poor connectivity of public transportation in rural areas across the United Kingdom," notes the analyst of this research. "The increasing use of cars and other private forms of transport in rural regions is resulting in high levels of CO2 emissions." At present, almost 90 per cent of the total distance covered for personal travel is done by car and other private modes of transport. Cars and other private means of transport account for nearly 80 per cent of total CO2 emissions - working out to nearly 50 per cent more CO2 emissions than that in urban areas.

The biggest challenge to ensuring rural mobility is the low commercial viability of providing public transport for sparely populated areas. Nearly 80 per cent of buses run on a commercial basis in rural areas and suffer from low frequency at certain times. "The commercial viability of providing public transportation in sparsely inhabited areas is a key concern," states the analyst. "Offering effective and commercially viable public connectivity between different areas in thinly populated regions remains an objective."

The next big step in rural mobility solutions will be closely tied to technology developments in navigation and communication systems. Such systems hold the promise of improving transportation safety and of reducing high CO2 emissions. The potential of lowering unacceptably high levels of environmentally-damaging CO2 emissions in rural regions of the United Kingdom is creating a strong business case to develop eco-friendly mobility infrastructure.

Technologies

The following technologies are covered in this research:

• Electric vehicles
• Vehicle-to-vehicle and infrastructure communication
• Electric all-wheel drive
• Rural driving assist systems
• Map-based adaptive lighting and night vision system