12 reports

  • ALCOHOLIC DRINKS IN URUGUAY - INDUSTRY OVERVIEW
  • CIDER/PERRY IN URUGUAY - CATEGORY ANALYSIS

Beer is by far the largest category in volume terms within alcoholic drinks in Uruguay. Over the review period, there was an increasing shift towards craft beer, which encouraged the opening of many new on-trade outlets that focused on sales of craft beer. The trend towards craft beer was mainly seen in the younger adult population with mid/high-income...

  • Alcoholic Drink
  • Uruguay
  • Demand
  • Fábricas Nacionales de Cerveza SA
  • CABA SA IN ALCOHOLIC DRINKS (URUGUAY)
  • ALCOHOLIC DRINKS IN URUGUAY - INDUSTRY OVERVIEW

The overall performance of alcoholic drinks in terms of volume sales continued to be pegged to beer and wine. Wine sales continued to trend downwards, which dampened the overall growth potential. Beer, on the other hand, sustained total volume growth in alcoholic drinks over the review period. However, unusual market conditions in 2016 resulted...

  • Alcoholic Drink
  • Uruguay
  • Demand
  • Trade
  • June 2017
  • CARRAU & CIA SA

Carrau & Cia is well-known to Uruguayan consumers, with a solid presence in many business areas. One of the company’s five business groups is alcoholic drinks, where it is a well-established importer, producer and distributor of a wide range of products. Through well-known brands, the company strives to grow sales and consolidate its position...

  • Alcoholic Drink
  • Spirits
  • Uruguay
  • Supply
  • Carrau & Cía SA
  • June 2017

César Pisano e Hijos (Vinos Pisano) is highly-recognised as a producer of high-quality wines. For example, its Reserva Personal de la Familia is perceived as the brand with highest consumer appreciation among all Uruguayan wines. The family objectives remain unchanged: to produce high-quality wines while sacrificing volume production to cater...

  • Alcoholic Drink
  • Wine
  • Uruguay
  • Supply
  • Hijos SA
  • June 2017
  • CABA SA

CABA had been widening its portfolio with higher-quality products that adapt better to existing trends in spirits. The company was also improving its marketing and distribution, aiming to recapture the leading position it once held among domestic producers. However, measures to be taken by its parent company will seriously limit operations...

  • Alcoholic Drink
  • Uruguay
  • Market Competition
  • Supply
  • CABA SA
  • July 2015
  • Summary 2

The company has successfully positioned itself as a producer of high-quality artisanal beer which can compete with similar imported premium products on equal terms. Even though it cannot compete in volume sales directly with Fábricas Nacionales de Cerveza, it clearly aims to provide high-end consumers an alternative to FNC’s mass produced...

  • Alcoholic Drink
  • Beer
  • Uruguay
  • Demand
  • Supply
  • ALCOHOLIC DRINKS IN URUGUAY - INDUSTRY OVERVIEW
  • Beer Remains the Largest Category in Volume Terms and Boosts Total Sales of Alcoholic Drinks in the Country

Contrary to what has been seen in other countries, whiskies has remained the preferred choice within spirits for Uruguayan consumers for more than 20 years, and without much possibility of growth for other categories within spirits. Traditionally, whiskies is consumed by adults of all ages and income levels in Uruguay, and as a result, it...

  • Alcoholic Drink
  • Spirits
  • Whisky
  • Uruguay
  • Demand
  • ALCOHOLIC DRINKS IN URUGUAY - INDUSTRY OVERVIEW
  • CIDER/PERRY IN URUGUAY - CATEGORY ANALYSIS

Sales of cider and perry products are very seasonal in the country. These products are not normally consumed over the whole year, but sales are particularly strong during Christmas and New Year. It is increasingly common for foodservice outlets to include cider or perry as one of their drinks, as these are cheaper options than other alcoholic...

  • Alcoholic Drink
  • Beverage
  • Uruguay
  • Demand
  • Trade
  • ALCOHOLIC DRINKS IN URUGUAY - INDUSTRY OVERVIEW
  • LIST OF CONTENTS AND TABLES

RTDs/high-strength premixes is the smallest category in volume terms within alcoholic drinks in the country, with sales far below those of other categories. These are products that are aimed at very specific consumers, and at expensive average unit prices. Among the different products, the category of spirit-based RTDs leads sales in Uruguay,...

  • Alcoholic Drink
  • Uruguay
  • Demand
  • Trade
  • Fábricas Nacionales de Cerveza SA

Beer in Uruguay

800 912 710
  • ALCOHOLIC DRINKS IN URUGUAY - INDUSTRY OVERVIEW
  • ALCOHOLIC DRINKS IN URUGUAY - INDUSTRY OVERVIEW

Over the review period, there was a trend towards purchases of craft beer, and at the expense of traditional industrialised beers. This trend was reflected in the increasing number of on-trade outlets dedicated to sales of craft beer. Moreover, many companies were trying to adapt to this new trend, launching beer that seemed more craft-like...

  • Alcoholic Drink
  • Uruguay
  • Demand
  • Trade
  • Fábricas Nacionales de Cerveza SA

Wine in Uruguay

800 912 710
  • ALCOHOLIC DRINKS IN URUGUAY - INDUSTRY OVERVIEW
  • Passport 2

There are many wineries in Uruguay, producing many different types of wines of a very good quality; however, wine produced nationally needs to go through many checks, from INAVI, before going on sale. Moreover, the climate is a major factor for wineries, as when the climate changes there is the possibility of losing much of the harvest for...

  • Alcoholic Drink
  • Wine
  • Uruguay
  • Demand

Market Definition The market data includes gin, geneva, liqueurs, cordials, rum, tafia, bourbon, scotch, blended and other whiskeys, vodka, rectified spirit, concentrates of alcoholic beverages, brandy, tequila, liquors and other spirits.

  • Alcoholic Drink
  • Spirits
  • Uruguay
  • Demand
  • Market Size