10 reports

  • ALCOHOLIC DRINKS IN PAKISTAN - INDUSTRY OVERVIEW
  • ALCOHOLIC DRINKS IN PAKISTAN - INDUSTRY OVERVIEW

The province of Sindh generates the highest volume of liquor sales in Pakistan. However, on 2 March 2017 there was a month-long ban on liquor sales placed by the provincial government, and the Sindh High Court (SHC) ruled in its order that all 120 shops operating in Sindh were engaged in the illegal sale of wine and liquor. The SHC maintained...

  • Alcoholic Drink
  • Pakistan
  • Demand
  • Murree Brewery Co. Ltd.
  • August 2017

Being the dominant producer of alcohol in Pakistan, Murree Brewery expects to see consistent growth in sales in the country through its existing product lines. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the...

  • Alcoholic Drink
  • Spirits
  • Pakistan
  • Market Competition
  • Murree Brewery Co. Ltd.
  • August 2017
  • CARLSBERG ACCOUNTING SERVICE CENTRE AS

Carlsberg is expected to be a minor player for the upcoming forecast period because it only focuses on beer from which its non/low alcohol beer generates all of its sales. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact...

  • Alcoholic Drink
  • Pakistan
  • Forecast
  • Supply
  • Carlsberg Group

Beer in Pakistan

800 912 710
  • ALCOHOLIC DRINKS IN PAKISTAN - INDUSTRY OVERVIEW
  • ALCOHOLIC DRINKS IN PAKISTAN - INDUSTRY OVERVIEW

Potential threats to beer growth in the forecast period pertain to outlets selling alcoholic drinks in Sindh: more units may be shut down and higher regulation may be applied that restricts and hampers actual growth through the legal channel. The law enforcement situation remains strict due to the government taking stringent actions before...

  • Alcoholic Drink
  • Beer
  • Pakistan
  • Demand
  • Murree Brewery Co. Ltd.
  • May 2016
  • Tuborg has a premium positioning and price in Pakistan. The brand thus mainly appeals to high-income consumers.

Carlsberg is expected to remain a niche player in alcoholic drinks in Pakistan in the forecast period. The company’s sales will continue to stem solely from non/low alcohol beer, where it will continue to face strong competition from domestic producer Murree Brewery. Sales growth for non/low alcohol beer will meanwhile soften slightly in the...

  • Alcoholic Drink
  • Pakistan
  • Demand
  • Forecast
  • Carlsberg Group
  • ALCOHOLIC DRINKS IN PAKISTAN - INDUSTRY OVERVIEW
  • Taxation and Duty Levies on Alcoholic Drinks 2017

There has been increased involvement from the government in terms of placing bans and restricting illegal consumption, which has curbed the potential sales performance of spirits. There was less laxness in 2017 due to election year being in 2018, which pushed the government into doing more to gain popularity. The more frequent involvement...

  • Alcoholic Drink
  • Spirits
  • Pakistan
  • Demand
  • Murree Brewery Co. Ltd.

Wine in Pakistan

800 912 710
  • ALCOHOLIC DRINKS IN PAKISTAN - INDUSTRY OVERVIEW
  • Passport 17

Wine remained an insignificant product area in alcoholic drinks in Pakistan at the end of the review period. Wine imports into the country are banned, while there is no legal local production of wine. North Pakistan has established illegal wine production in rural areas, however, with village families working together to produce wine for their...

  • Alcoholic Drink
  • Beverage
  • Wine
  • Pakistan
  • Demand
  • ALCOHOLIC DRINKS IN PAKISTAN - INDUSTRY OVERVIEW
  • Passport 12

RTDs/high-strength premixes remained an insignificant product area in Pakistan at the end of the review period. Imports of these products are banned, while there is no domestic production. Euromonitor International’s RTDs/High-Strength Premixes in Pakistan report offers a comprehensive guide to the size and shape of the market at a...

  • Alcoholic Drink
  • Beverage
  • Pakistan
  • Demand
  • Murree Brewery Co. Ltd.
  • ALCOHOLIC DRINKS IN PAKISTAN - INDUSTRY OVERVIEW
  • Passport 12

Cider/perry remains an insignificant product area in Pakistan. There is no local production for cider/perry, while imports of these products remain banned. There is also no significant presence for cider/perry in illicit trade channels, with illegal sales meanwhile dominated by spirits and beer. Euromonitor International’s Cider/Perry...

  • Alcoholic Drink
  • Beverage
  • Pakistan
  • Demand
  • Murree Brewery Co. Ltd.
  • Murree Brewery Co. Ltd.: Key Facts
  • COMPANY SNAPSHOT

(MBC) produces alcoholic beverages, food products and soft drinks.

  • Alcoholic Drink
  • Brewery
  • Pakistan
  • Company
  • Murree Brewery Co. Ltd.