22 reports

Packaged Food in Belarus

213 pages • By Euromonitor International

A financial crisis in neighbouring Russia, the country’s most important trade partner and creditor, has caused havoc in Belarus, bringing an end to two decades of uninterrupted economic growth. Belarusian GDP shrank by four percentage points in 2015, mainly due to a fall in Russian imports. The economic performance in 2016 was not good either....

5720 6521 4690
Jan 2017

Processed Fruit and Vegetables in Belarus

26 pages • By Euromonitor International

Although most processed fruit and vegetables are perceived to be of inferior quality compared to fresh ones, the health trend permeating the lifestyles of many Belarusians has not thus far derailed the development of the category. However, the gradually decreasing spending power of Belarusians did have a negative affect on the development...

800 912 656
Nov 2016

Processed Meat and Seafood in Belarus

29 pages • By Euromonitor International

By being a convenient category, processed meat and seafood was able to benefit from growing demand for convenient meal solutions. The increasing interest in foreign cuisine also drove development within the category. However, it is important to note that very strong impact on the overall performance was due to processed meat, as it held an...

800 912 656
Nov 2016

Soup in Belarus

25 pages • By Euromonitor International

Soup in Belarus remains an underdeveloped packaged food category. While soup in general is a very popular meal among Belarusians, packaged soup does not receive much consumer attention. People tend to cook soup at home from scratch rather that purchasing ready-to-heat or pre-manufactured products. Low consumer awareness of packaged soup and...

800 912 656
Oct 2016

Sauces, Dressings and Condiments in Belarus

28 pages • By Euromonitor International

The maturity of demand for sauces, dressings and condiments and various changes in the dietary habits of Belarusians led to a 3% decline being recorded in retail volume sales in 2015, although the category bounced back partially in 2016 as 1% volume growth was recorded. The overall performance of the category towards the end of the review...

800 912 656
Oct 2016

Ready Meals in Belarus

29 pages • By Euromonitor International

Ready meals in Belarus is represented by a wide variety of products, although the most popular products that define the category are frozen ready meals, which accounted for 64% of volume sales of the category. Categories such as canned/preserved ready meals, frozen pizza and prepared salads remain much less popular among local consumers. Consumer...

800 912 656
Oct 2016

Spreads in Belarus

25 pages • By Euromonitor International

Spreads in Belarus tends to suffer from low levels of innovation and more limited marketing support in comparison with most other packaged food categories. Innovation in the category is mainly limited to jams and preserves and focuses mainly on introduction of new flavours, the use of natural ingredients with fewer preservatives and organically...

800 912 656
Oct 2016

Other Dairy in Belarus

29 pages • By Euromonitor International

Many types of “other” dairy products continued to see very small or even negligible sales while others, such as quark and cream, are quite traditional and often used in the kitchen when cooking or baking. Due to its perceived health and wellness attributes, the demand for quark in Belarus remained quite resistant to the adverse economic situation....

800 912 656
Sep 2016

Baby Food in Belarus

27 pages • By Euromonitor International

Economic recession in the region, combined with the high volatility of the national currency, shaped the consumption of baby food in Belarus in 2016. The drop in consumer purchasing power restricted sales. Despite this, parents tried to buy the outstanding quality baby food products that exist in the market. As a result, the category reported...

800 912 656
Sep 2016

Gum in Belarus

24 pages • By Euromonitor International

Gum is often characterised as an impulse product. As consumers faced the consequences of the economic downturn, which started in 2015 and continued in 2016, their disposable incomes declined and the average shopping bill rose, which forced them to become more rational in their spending. Impulse goods, including gum, were negative impacted...

800 912 656
Jul 2016

Savoury Snacks in Belarus

28 pages • By Euromonitor International

In 2016, the trend towards having meals when on the go continued as a result of the increasing pace of modern lifestyles. In addition, there was a move towards health and wellness, as Belarusians became more aware of what they consumed, and started actually reading the contents on food labels and looking for low-fat content. These trends were...

800 912 656
Jul 2016

Sugar Confectionery in Belarus

29 pages • By Euromonitor International

Sugar confectionery continued to be one of the most saturated categories in 2016, with a high number of players, both domestic and international. Due to the category being highly regulated by the government, the larger share of sales is controlled by domestic companies, with many of them, such as Krasny Pishchevik, Krasny Mozyryanin, Kommunarka,...

800 912 656
Jul 2016

Sweet Biscuits, Snack Bars and Fruit Snacks in Belarus

34 pages • By Euromonitor International

The category of sweet biscuits, snack bars and fruit snacks was highly concentrated and saturated in 2016, and was continuously regulated by the government. Traditionally, imports of sweet biscuits, snack bars and fruit snacks exceed exports. In comparison with previous years, imports fell in 2016, as the two major importers of Belarusian...

800 912 656
Jul 2016

Chocolate Confectionery in Belarus

29 pages • By Euromonitor International

The strong fall in oil prices resulted in an economic recession for all the countries in the region that closely depend on Russia, and Belarus was no exception. As result of this collapse, prices in Belarus continued to increase at the same time as consumers’ purchasing powers decreased. As a consequence, consumers gave up on luxury products...

800 912 656
Jul 2016

Gomelsky Zhirovoy Kombinat OAO in Home Care (Belarus)

2 pages • By Euromonitor International

Gomelsky Zhirovoy Kombinat OAO is the largest Belarusian manufacturer of bar detergents (Khoziaistvennoye Mylo brand) and cooking fats, the second-leading producer of margarine and a major player in vegetable and seed oil, mayonnaise and bar soap. Euromonitor International Local Company Profiles are a concise set of briefings detailing...

115 131 94
Jan 2016

Sweet and Savoury Snacks in Belarus

27 pages • By Euromonitor International

Busier lifestyles in Belarus led to a rise in the on-the-go snack consumption over the review period. The snacking culture in the country continued to develop as a whole, supported by the quickening pace of modern life and increasingly healthy eating habits. Consumers sought out healthy snacks in 2015, such as multigrain/wheat-based snacks,...

800 912 656
Nov 2015

Oils and Fats in Belarus

29 pages • By Euromonitor International

Healthy eating habits among Belarusian consumers affected oils and fats sales during the review period. Consumers tended to choose products with healthier characteristics such as olive oil, butter and vegetable and seed oil. Sales are driven by products with added vitamins and no artificial ingredients. Busier lifestyles are making Belarusians...

800 912 656
Oct 2015

Biscuits and Snack Bars in Belarus

31 pages • By Euromonitor International

The local production of biscuits and snack bars is stable considering the year-on-year volume growth, according to local statistics, while there is double-digit growth in the inflow of imported products. As a result, a noticeable increase was seen in the share of imported biscuits and snack bars in 2015. Around 80% of imported biscuits come...

800 912 656
Oct 2015

Frozen Processed Food in Belarus

58 pages • By Euromonitor International

In 2014 volume sales declined, driven by a few factors. One of the most important is the development of the health and wellness trend. Frozen processed food is not considered to be as healthy as fresh food by Belarusian consumers, who opt for fresh unpackaged and unprocessed products. Another important reason for declining volume consumption...

800 912 656
Apr 2015

Canned/Preserved Food in Belarus

57 pages • By Euromonitor International

Continuing investment by the Belarusian Government in the development of the canned food industry in Belarus plays an important role in the category’s development. During the period 2011-2015 the government implemented an investment programme worth US$22.3 million to facilitate a technical upgrade of the country’s canning industry. As a result...

800 912 656
Apr 2015

Chilled Processed Food in Belarus

57 pages • By Euromonitor International

Chilled processed food is the third category after dairy and bakery, and it plays a significant role in Belarus. Consumption is traditionally high due to the popularity of chilled processed meat. It continues to benefit from a wide product selection and strong competition among domestic manufacturers, supported by strong agriculture in Belarus....

800 912 656
Apr 2015

Dried Processed Food in Belarus

57 pages • By Euromonitor International

Dried processed food was influenced by the development of the health and wellness trend in 2013-2014. This trend had the opposite influence on two key categories – rice and pasta. Thus, pasta and rice demonstrated opposite movements in volume. Rice and noodles grew in volume terms, while pasta showed a volume decline. These movements were...

800 912 656
Apr 2015