17 reports

Packaged Food in Costa Rica

203 pages • By Euromonitor International

As local buyers from all socioeconomic segments continue to adopt more rational approaches in terms of their regular grocery shopping habits, the main players keep orientating towards providing value-for-money products. They are often offering larger packs as well as smaller, low-cost, presentations, so that they are capable of targeting different...

5 720 6 521 4 290
Nov 2016

Processed Fruit and Vegetables in Costa Rica

26 pages • By Euromonitor International

As the offer of processed fruit and vegetables continued to expand through additional brands and larger pack sizes (especially within shelf stable canned options), sales dynamics continued to develop in line with more-rational purchasing decisions. There was a broader base of local consumers from all socioeconomic groups that were willing...

800 912 600
Oct 2016

Processed Meat and Seafood in Costa Rica

31 pages • By Euromonitor International

The performance of chilled processed meat in Costa Rica has been negatively affected by health warnings from the WHO (World Health Organization) in late 2015 regarding the risk of the development of cancer from the consumption of processed/red meat. In such an environment, consumers from all socioeconomic groups responded by cutting their...

800 912 600
Oct 2016

Spreads in Costa Rica

24 pages • By Euromonitor International

Due to the rising number of imported and local brands that are targeted at a larger number of mid and high end buyers via new flavour innovations and functional/health formulations, polarisation within the sales dynamics of spreads continued in 2016. The development of gourmet and artisanal alternatives continued, with manufacturers adopting...

800 912 600
Oct 2016

Soup in Costa Rica

23 pages • By Euromonitor International

In spite of recent efforts to offer value added proposals to consumers (including imported organic broths), traditional products continued to be the most popular, which explains the lack of innovation by the main competitors during 2016. The strong performance of low priced mass products influenced volume and value sales in Costa Rica, and...

800 912 600
Oct 2016

Ready Meals in Costa Rica

27 pages • By Euromonitor International

As fast-paced lifestyles continued to force consumers to find more convenient ready to eat meal solutions, the penetration of ready meals continued to grow amongst a wider base of mid income consumers, who found better value options in a wider range of formats and pricing. As well as the typical dried ready to eat macaroni and cheese meals,...

800 912 600
Oct 2016

Sauces, Dressings and Condiments in Costa Rica

27 pages • By Euromonitor International

Costa Rican buyers continued to become familiar with the vast range of sauces and condiments that continued to increase in most modern grocery retailers throughout the country, with ethnic flavours and natural products becoming more popular with consumers. The demand for mature mass products such as stock cubes, ketchup, mayonnaise, and chilli...

800 912 600
Oct 2016

Cheese in Costa Rica

28 pages • By Euromonitor International

As the demand for cheese reaches further maturity amongst local buyers, there continues to be a further polarisation in the products on offer. On one hand there is increasing price-based competition amongst the most popular products (which includes processed cheese and unpackaged hard cheese), while on the other hand, the availability of products...

800 912 600
Sep 2016

Yoghurt and Sour Milk Products in Costa Rica

27 pages • By Euromonitor International

Local consumers continue to increase their interest in finding nutritional and convenient breakfast and snacking alternatives. Yoghurt has benefitted from this with it having an overall health oriented positioning amongst a wide base of mid and high income consumers. Fruited, probiotic and dessert-like yoghurt proposals (such as La Yogurt...

800 912 600
Sep 2016

Baby Food in Costa Rica

25 pages • By Euromonitor International

As the pace of modern life is imposing more hectic daily routines on Costa Rican families, consumers are often more willing to find additional ways of cutting back on work at home, including the time they spend each day fixing meals for their babies/infants. As a result, the penetration of baby food continues to rise amongst a wider base of...

800 912 600
Sep 2016

Chocolate Confectionery in Costa Rica

25 pages • By Euromonitor International

As the number of brands and value-for-money products available continued to increase, pricing strategies and positioning played an increasingly influential role in purchasing decisions within chocolate confectionery in Costa Rica in 2016. The category as a whole continued to benefit from the snacking and indulgence trends, while demand for...

800 912 600
Jul 2016

Sugar Confectionery in Costa Rica

26 pages • By Euromonitor International

As innovation within sugar confectionery became less evident, towards the end of the review period leading players in the category became more reliant on line extensions and strong consumer awareness of their established brands to maintain growth in volume and current value sales. Point-of-sale availability and pricing continued to be among...

800 912 600
Jul 2016

Gum in Costa Rica

24 pages • By Euromonitor International

As increasing competition resulted in more aggressive pricing strategies and the wider offering of promotional value packs, in 2016 gum companies increasingly looked to innovation and functional features to add value to their products. This was especially the case with producers of sugar-free gum. In particular, many brand extensions consisted...

800 912 600
Jul 2016

Sweet and Savoury Snacks in Costa Rica

26 pages • By Euromonitor International

Health-orientated trends continue to influence the development of sweet and savoury snacks in Costa Rica, with further levels of specialisation that promote more natural-based products’ positions within a more fragmented competitive frame. Still, the vast majority of health-orientated products have a clear niche position, not impacting the...

800 912 600
Dec 2015

Oils and Fats in Costa Rica

31 pages • By Euromonitor International

As a result of the ongoing demand amongst the population for more affordable and health-oriented food options, oils and fats continue to adopt a more functional position, which requires manufactures to offer the right combination of value-added features and competitive unit prices. In such a context, the main trend that continues to develop...

800 912 600
Oct 2015

Biscuits and Snack Bars in Costa Rica

28 pages • By Euromonitor International

Healthier snacking trends continue to impact new product development and the availability of more specialised and niche proposals; reflected in the increasing offer of gluten-free biscuits and functional snack bars. Even though these types of options are found only in certain modern grocery retailers and are targeted towards higher-income...

800 912 600
Oct 2015

Other Dairy in Costa Rica

28 pages • By Euromonitor International

Low levels of innovation among a very mature base of traditional products continue to characterise the sales performance of most other dairy manufacturers during 2015. The main trends consist of the offer of flexible packaging brand extensions that offer better value for money, combined with additional levels of product innovation that orient...

800 912 600
Jul 2015