2 reports

  • March 2017
  • COMPETITIVE POSITIONINGI

Since the company focuses on apparel, its footwear sales are secondary - explaining its significantly lower ranking.

  • Apparel
  • Footwear
  • Romania
  • Demand
  • H&M Hennes & Mauritz Sarl
  • KEY FACTS
  • H&M HENNES & MAURITZ SARL

H& M was able to improve its value share in apparel and footwear over the course of the review period by offering fashionable apparel and footwear collections at low prices.

  • Footwear
  • France
  • Demand
  • Market Competition
  • H&M Hennes & Mauritz Sarl