5 reports

Colour Cosmetics in Cameroon

18 pages • By Euromonitor International

Although colour cosmetics is still far from maturity in Cameroon, consumer awareness of brands increased in 2015, in line with exposure to Western cultural ideals, through the media and the internet. However, the large low- and middle-income consumer groups remained highly price-sensitive, despite the rise in disposable incomes, especially...

800 912 600
Jun 2016

Wipes in Cameroon

17 pages • By Euromonitor International

Wipes recorded strong growth due to increased demand for these products by consumers with growing incomes in urban areas. Baby wipes performed well and there is potential for newer product categories to perform well as consumer awareness and interest grow. A strong indicator of this growing consumer interest is the entrance of other wipes...

800 912 600
Mar 2016

Nappies/Diapers/Pants in Cameroon

18 pages • By Euromonitor International

Although the category still has relatively low penetration, the penetration levels of nappies/diapers/pants increased in 2015. This encouraged the continuous shift from cloth nappies to packaged products. The category has lots of growth potential in Cameroon and is far from maturity. This is due to the fact that baby and child population growth...

800 912 600
Mar 2016

Tissue and Hygiene in Cameroon

41 pages • By Euromonitor International

Tissue and hygiene saw positive growth during the review period overall, thanks to growing levels of urbanisation as cities expand engulfing neighbouring villages. This resulted in higher demand for these products, hence widening distribution during the review period. Many consumers also gained access to an expanding range of brands and categories...

2 125 2 423 1 594
Mar 2016

Cotton Wool/Buds/Pads in Cameroon

17 pages • By Euromonitor International

Cotton wool/buds/pads saw a surge in volume sales in 2014 over the previous year, increasing by almost 10% following years of steady 2% annual growth. This occurred as rising disposable income levels and a growing focus on hygiene and grooming boosted demand. Growth is notably being fuelled by women's growing interest in skin care regimes,...

800 912 600
Aug 2015