4 reports

Nappies/Diapers/Pants in Estonia

16 pages • By Euromonitor International

Nappies/diapers/pants continued to demonstrate an upward trend in 2015 with current value growth of 3% almost double the increase seen the previous year. Growth was largely underpinned by consumers’ rising living standards and increased spending power. As providing high quality care for children remained important to parents in the country,...

800 912 600
May 2016

Wipes in Estonia

18 pages • By Euromonitor International

Wipes saw continued notable growth in Estonia in 2015, with an increase of 4% in current value terms. This was thanks to rising disposable incomes among consumers and thus spending power, enabling purchases of products that were considered non-essential during the economic downturn. Although the category has a long-standing presence in the...

800 912 600
May 2016

Sets/Kits in Estonia

21 pages • By Euromonitor International

Sets/kits saw positive retail value growth in 2014 as the seasonal product became more popular during holidays and was given as a gift. Majority of sets/kits are purchased prior to Christmas. Furthermore, new launches were seen, especially by premium players in packages that offered body lotion and a fragrance. Mass sets/kits was often offered...

800 912 600
May 2015

Cotton Wool/Buds/Pads in Estonia

15 pages • By Euromonitor International

Cotton wool/buds/pads experienced moderate improvement in consumption in 2014 thanks to increase in purchase power. The products were used for make-up removal and ear cleaning. Price was important and cotton wool/buds/pads was often purchased when consumers saw attractive discounts instead of during times of urgent need. Although cotton wool/buds/pads...

800 912 600
Mar 2015