5 reports

Nappies/Diapers/Pants in Vietnam

21 pages • By Euromonitor International

In 2016, nappies/diapers/pants in Vietnam continued to be a dynamic category for players due to rising consumer demand for such products. Vietnamese female consumers, especially working professionals, are becoming increasingly exposed to modern lifestyles where they are participating more in the work force. As a result, Vietnamese women tend...

800 912 656
Apr 2017

Depilatories in Vietnam

19 pages • By Euromonitor International

In 2015, the demand for hair removers increased strongly due to new fashion trends of wearing skirts and dresses outside by female consumers, especially the younger generation and working women. Vietnamese people did not have a culture of removing hair in the past, but thanks to strong influence by Western culture through social networks and...

800 912 656
Apr 2016

Saigon Cosmetics Corp in Beauty and Personal Care (Vietnam)

2 pages • By Euromonitor International

Saigon Cosmetics strives to increase its retail value share of beauty and personal care. It aims to develop in other categories besides fragrances, introduce new products and focus on marketing activities to increase its brands’ reputation. Euromonitor International Local Company Profiles are a concise set of briefings detailing the...

115 131 94
Apr 2016

Sun Care in Vietnam

23 pages • By Euromonitor International

As Vietnam’s economy has expanded, there has been an increase in the population of middle- and high-income consumers, particularly those living in main cities such as Ha Noi and Ho Chi Minh. As a result, living standards in Vietnam have changed and improved gradually. Beauty and personal care products have grown increasingly important and...

800 912 656
Apr 2016

Cotton Wool/Buds/Pads in Vietnam

20 pages • By Euromonitor International

In 2014, local newspapers reported that the use of cotton buds could damage ears, according to health consultants. However, it seemed to have little impact on demand for cotton buds. The majority of Vietnamese consumers kept the habit of using cotton buds to clean their ears, as they believe it helps maintain hygiene. Some of them also thought...

800 912 656
Sep 2015