6 reports

  • COLOUR COSMETICS IN PAKISTAN - CATEGORY ANALYSIS
  • Increasing Diversification Into Colour Cosmetics by Local Fashion Players Will Drive Growth

Consumers in Pakistan are familiar with colour cosmetics, which were successful with mass consumers who are aware of the basic products such as lipstick, eye liner/pencil etc. However, the sophistication of using colour cosmetics remains an upper class phenomenon eg using specialised products such as bronzers/highlighters/foundations, eye...

  • Cosmetics
  • Pakistan
  • COLOUR COSMETICS IN PAKISTAN - CATEGORY ANALYSIS
  • LIST OF CONTENTS AND TABLES

Consumption trend continues to be affected by impulse buying from retailers because of low brand loyalty and awareness. International manufacturers are vying to change this trend by creating brand-specific loyalty and awareness through promotional campaigns, events and fashion shows. Euromonitor International’s Colour...

  • Cosmetics
  • Pakistan
  • Forecast
  • interviews
  • Passport 3

The company is one of the leading innovators in the markets in which it operates.

  • Cosmetics
  • Fragrance
  • Pakistan
  • Summary 2

P&G Pakistan plans to be the leader in innovation, driving productivity and building brands. It aims to build consumer preference for its brands through obtaining in-depth knowledge about the lifestyle of consumers and offering superior-quality products. Euromonitor International Local Company Profiles are a concise set...

  • Cosmetics
  • Personal Care
  • Personal Hygiene
  • Pakistan
  • Demand
  • Passport 18
  • Passport 17

Consumers in Pakistan are moving towards branded alternatives, a trend that was also seen in fragrances. Traditionally, Attar (a non-alcoholic alternative) was widely used, especially in religious consumer segments. However, with changing lifestyles and consumption patterns, consumers began to use fragrances for social gatherings while Attar...

  • Cosmetics
  • Fragrance
  • Pakistan
  • KEY FACTS

Chart ## Scentsation is a privately-owned independent chained outlet dealing in retail sales of fragrances, skin care and cosmetics.

  • Cosmetics
  • Personal Care
  • Retail
  • Pakistan
  • Market Competition