10 reports

  • Forces driving competition in the advertising industry in the United Kingdom, 2017
  • United Kingdom advertising industry value: $ million, 2013-17

Advertising Global Group of Eight (G8) Industry Guide 2013-2022 Summary The G8 Advertising industry profile provides top-line qualitative and quantitative summary information including: industry size (value 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players...

  • Advertising
  • Northern Europe
  • Market Size
  • Asatsu-DK, Inc.
  • Dentsu Group
  • UK ONLINE ADVERTISING SPEND BY ONLINE SITES (%), 2015
  • UK ONLINE CHANNEL SHARE - ONLINE ADVERTISING SPEND AS PERCENTAGE OF TOTAL ADVERTISING SPEND, 2011-2020

Online advertising spend in the UK stood at US$13.1 billion by end of 2015, accounting for 42.2% of total advertising. During 2011-2015, online advertising in the country has increased at a CAGR of 11.2%. This growth is expected to continue in 2016 with brands expected to spend US$14.3 billion, representing an increase of 9.8% over 2015. Over...

  • Advertising
  • Online Advertising
  • Northern Europe
  • Facebook, Inc.
  • LinkedIn Corp.
  • UK SOCIAL MEDIA EXCLUSIVE ADVERTISING GAMES ADVERTISING SPEND & GROWTH ANALYSIS (US$ MILLION), 2011-2020
  • UK SOCIAL MEDIA EXCLUSIVE ADVERTISING GAMES ADVERTISING SPEND & GROWTH ANALYSIS (US$ MILLION), 2011-2020

Social media advertising spend in the UK stood at US$1.7 billion by end of 2015, accounting for 12.7% of total online advertising. During 2011-2015, Social media advertising in the country has increased at a CAGR of 34.9%. This growth is expected to continue in 2016 with brands expected to spend US$2.1 billion, representing an increase of...

  • Advertising
  • Online Advertising
  • Northern Europe
  • Facebook, Inc.
  • LinkedIn Corp.
  • DRIVERS OF DEGREE OF RIVALRY IN THE BROADCASTING & CABLE TV MARKET IN THE UNITED KINGDOM, 2017
  • DRIVERS OF DEGREE OF RIVALRY IN THE BROADCASTING & CABLE TV MARKET IN SCANDINAVIA, 2017

KEY METRICS PROSIEBENSAT. ## MEDIA AG ProSiebenSat. ## is a media, services and advertising company.

  • Advertising
  • Northern Europe
  • Company Financials
  • Netflix, Inc.
  • Singapore Telecommunications Limited
  • UK ONLINE CHANNEL SHARE - ONLINE ADVERTISING SPEND AS PERCENTAGE OF TOTAL ADVERTISING SPEND, 2010-2019
  • UK SOCIAL MEDIA EXCLUSIVE ADVERTISING GAMES ADVERTISING SPEND & GROWTH ANALYSIS (US$ MILLION), 2010-2019

Social media advertising spend in the UK stood at US$1.3 billion by end of 2014, accounting for 10.6% of total online advertising. During 2010-2014, Social media advertising in the country has increased at a CAGR of 35.7%. This growth is expected to continue in 2015 with brands expected to spend US$1.7 billion, representing an increase of...

  • Advertising
  • E-Services
  • Northern Europe
  • Facebook, Inc.
  • LinkedIn Corp.
  • UK ONLINE ADVERTISING SPEND BY ONLINE SITES (%), 2014
  • UK ONLINE ADVERTISING SPEND BY FORMATS (%), 2014VS.2019

Online advertising spend in the UK stood at US$11.8 billion by end of 2014, accounting for 40.8% of total advertising. During 2010-2014, online advertising in the country has increased at a CAGR of 11.7%. This growth is expected to continue in 2015 with brands expected to spend US$13.1 billion, representing an increase of 10.6% over 2014....

  • Advertising
  • Computer
  • Northern Europe
  • Facebook, Inc.
  • LinkedIn Corp.
  • DRIVERS OF BUYER POWER IN THE MEDIA INDUSTRY IN THE UNITED KINGDOM, 2015
  • DRIVERS OF BUYER POWER IN THE MEDIA INDUSTRY IN SCANDINAVIA, 2015

BBDO Worldwide, one of the company' s leading advertising brands, operates through ## offices in ## countries and creates and delivers the commercial content.

  • Advertising
  • Northern Europe
  • Company Financials
  • Havas SA
  • Singapore Telecommunications Limited
  • DRIVERS OF BUYER POWER IN THE MEDIA INDUSTRY IN SCANDINAVIA, 2014
  • DRIVERS OF BUYER POWER IN THE MEDIA INDUSTRY IN THE UNITED KINGDOM, 2014

Omnicom' s operations are organized under one reporting segment which operates in the advertising, marketing and corporate communications services industry.

  • Advertising
  • Northern Europe
  • Axel Springer AG
  • Omnicom Group
  • Singapore Telecommunications Limited
  • DRIVERS OF DEGREE OF RIVALRY IN THE BROADCASTING & CABLE TV MARKET IN THE UNITED KINGDOM, 2017

KEY METRICS PROSIEBENSAT. ## MEDIA AG ProSiebenSat. ## is a media, services and advertising company.

  • Advertising
  • Broadcasting
  • Canada
  • Northern Europe
  • RTL Group

TV is still one of the most effective forms of advertising for a company but it is generally more expensive than internet, radio and game advertising.

  • Advertising
  • Northern Europe
  • Western Europe
  • Company Financials
  • RTL Group