52 reports

  • Forces driving competition in the advertising industry in Spain, 2017
  • Drivers of buyer power in the advertising industry in Spain, 2017

MARKET DATA MARKET VALUE Table ##: Spain advertising industry value: $ million, 2013-## Figure ##: Spain advertising industry value: $ million, 2013-## MARKET SEGMENTATION CATEGORY SEGMENTATION Food, beverage & personal/ healthcare is the largest segment of

  • Advertising
  • Spain
  • Havas SA
  • Omnicom Group
  • WPP plc
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Digital Advertising Spend in Spain, 2016 Databook REFERENCE CODE: DSDB## PUBLISHED: MARCH 2016 List of Figures List of Tables ##.

  • Advertising
  • Spain
  • Demand
  • Facebook, Inc.
  • Microsoft Corporation
  • Adtech Stimulates More Effective and Hyper-personalised Advertising
  • Growing Role of Social Media Targeting in the Advertising Industry

In 2016, digital adspend accounted for nearly one-third of total advertising expenditure in Spain.

  • Advertising
  • Advertising And Marketing
  • Spain
  • Supply
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Gaming Advertising Spend in Spain Databook Reference Code: DSDB## Published: March 2016 List of Figures List of Tables ##.

  • Advertising
  • Online Advertising
  • Spain
  • Demand
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • SPAIN ONLINE ADVERTISING SPEND BY ONLINE SITES (%), 2015

REFERENCE CODE: DSDB## PUBLISHED: MARCH 2016 Spain Digital Advertising Spend By Platform Databook List of Figures List of Tables ##.

  • Advertising
  • Spain
  • Market Shares
  • Facebook, Inc.
  • Microsoft Corporation
  • 2.1 Spain Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Social Media Advertising Spend in Spain, 2016 Databook List of Figures List of Tables ##.

  • Advertising
  • Social Network
  • Southern Europe
  • Spain
  • Facebook, Inc.
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Video Digital Advertising Spend in Spain Databook List of Figures List of Tables ##.

  • Advertising
  • Online Advertising
  • Spain
  • Demand
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Digital Advertising Spend by Format in Spain Databook List of Figures List of Tables ##.

  • Advertising
  • Online Advertising
  • Spain
  • Demand
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 4. Spain Online Advertising Spend by Marketing Objective

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend By Marketing Objective Databook List of Figures List of Tables ##.

  • Advertising
  • Online Advertising
  • Spain
  • Demand
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Financial Services Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Education Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Real Estate Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 4. Spain Online Advertising Spend by Industry

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Public Sector Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 4. Spain Online Advertising Spend by Industry

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Retail Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Entertainment Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Media Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Automotive Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Telecoms Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Food & Beverage Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Pharmaceutical & Healthcare Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Online Advertising
  • Pharmaceutical
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 4. Spain Online Advertising Spend by Industry

Reference Code: DSDB## Published: March 2016 Spain Digital Advertising Spend in Health & Beauty Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Spain
  • Forecast
  • 2.1 Spain Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Staffing has been one of the key focus areas with companies focusing on developing in-house capabilities to execute social media and digital marketing strategies.

  • Advertising
  • Spain
  • Demand
  • Forecast
  • Facebook, Inc.
  • 2.1 Spain Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Staffing has been one of the key focus areas with companies focusing on developing in-house capabilities to execute social media and digital marketing strategies.

  • Advertising
  • Spain
  • Demand
  • Forecast
  • Facebook, Inc.
  • 2.1 Spain Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Spain Social Media Advertising Spend in Education Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Spain
  • Demand
  • Forecast
  • Facebook, Inc.
  • 2.1 Spain Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Spain Social Media Advertising Spend in Retail Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Spain
  • Demand
  • Forecast
  • Facebook, Inc.
  • 2.1 Spain Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Spain Social Media Advertising Spend in Telecoms Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Spain
  • Demand
  • Forecast
  • Facebook, Inc.
  • 2.1 Spain Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Spain Social Media Advertising Spend in Entertainment Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Spain
  • Demand
  • Forecast
  • Facebook, Inc.
  • 2.1 Spain Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Spain Social Media Advertising Spend in Media Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Spain
  • Demand
  • Forecast
  • Facebook, Inc.
  • 2.1 Spain Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Spain Social Media Advertising Spend in Automotive Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Spain
  • Demand
  • Forecast
  • Facebook, Inc.
  • 2.1 Spain Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Spain Social Media Advertising Spend in Health & Beauty Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Spain
  • Demand
  • Forecast
  • Facebook, Inc.