54 reports

  • DIGITAL ADVERTISING IN ITALY
  • ITALY DIGITAL ADVERTISING MARKET VALUE FORECAST: $ MILLION, 2018-23

In contrast, Google is expected to lose ##%.

  • Advertising
  • Italy
  • Market Size
  • Alphabet Inc.
  • Amazon.com, Inc.
  • ADVERTISING IN ITALY
  • Drivers of degree of rivalry in the advertising industry in Italy, 2018

ADK operates its business through one segment, Advertising.

  • Advertising
  • Italy
  • Market Size
  • Dentsu Group
  • Facebook, Inc.
  • Italy digital advertising market value: $ million, 2014-18
  • Italy digital advertising market category segmentation: % share, by value, 2018

In contrast, Google is expected to lose ##%.

  • Advertising
  • Italy
  • Alphabet Inc.
  • Amazon.com, Inc.
  • Facebook, Inc.
  • Italy advertising industry value: $ million, 2014-18
  • Forces driving competition in the advertising industry in Italy, 2018

MARKET DATA MARKET VALUE Table ##: Italy advertising industry value: $ million, 2014-## Figure ##: Italy advertising industry value: $ million, 2014-## MARKET SEGMENTATION CATEGORY SEGMENTATION Food, beverage & personal/ healthcare is the largest segment of

  • Advertising
  • Italy
  • Havas SA
  • Omnicom Group
  • Publicis Groupe SA
  • Television Advertising Is the Main Channel of Advertising in Italy
  • Digital Advertising Growth in Italy Is Impressive, But Lags Behind Growth in Other Developed Countries

According to digital consultancy and media agency, Global Rev Gen, search advertising remained the largest segment within Internet and other advertising means, growing to account for more than one-third of segment revenue.

  • Advertising
  • Advertising And Marketing
  • Italy
  • Supply
  • 2.1 Italy Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Digital Advertising Spend in Italy, 2016 Databook REFERENCE CODE: DSDB## PUBLISHED: MARCH 2016 List of Figures List of Tables ##.

  • Advertising
  • Italy
  • Demand
  • Facebook, Inc.
  • Microsoft Corporation
  • 2.1 Italy Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Gaming Advertising Spend in Italy Databook Reference Code: DSDB## Published: March 2016 List of Figures List of Tables ##.

  • Advertising
  • Online Advertising
  • Italy
  • Demand
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

REFERENCE CODE: DSDB## PUBLISHED: MARCH 2016 Italy Digital Advertising Spend By Platform Databook List of Figures List of Tables ##.

  • Advertising
  • Italy
  • Forecast
  • Facebook, Inc.
  • Microsoft Corporation
  • 2.1 Italy Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Social Media Advertising Spend in Italy, 2016 Databook List of Figures List of Tables Table ##: Italy Social Media Gaming Advertising Spend by Gaming Categories (%), 2015 vs. ## ##.

  • Advertising
  • Computer
  • Social Network
  • Italy
  • Facebook, Inc.
  • 2.1 Italy Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Video Digital Advertising Spend in Italy Databook Reference Code: DSDB## Published: March 2016 List of Figures List of Tables ##.

  • Advertising
  • Online Advertising
  • Italy
  • Demand
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Digital Advertising Spend by Format in Italy Databook List of Figures List of Tables ##.

  • Advertising
  • Online Advertising
  • Italy
  • Demand
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend By Marketing Objective Databook List of Figures List of Tables ##.

  • Advertising
  • Online Advertising
  • Italy
  • Demand
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4. Italy Online Advertising Spend by Industry

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Education Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Real Estate Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4. Italy Online Advertising Spend by Industry

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Public Sector Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Retail Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4. Italy Online Advertising Spend by Industry

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Telecoms Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4. Italy Online Advertising Spend by Industry

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Entertainment Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Media Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4. Italy Online Advertising Spend by Industry

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Automotive Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Financial Services Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 2. Online Advertising Spend Market Share Analysis

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Pharmaceutical & Healthcare Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Online Advertising
  • Pharmaceutical
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4. Italy Online Advertising Spend by Industry

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Health & Beauty Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4. Italy Online Advertising Spend by Industry

Reference Code: DSDB## Published: March 2016 Italy Digital Advertising Spend in Food & Beverage Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Advertising And Marketing
  • Online Advertising
  • Italy
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Gaming Social Media Advertising Spend in Italy Databook List of Figures Figure ##: Italy Social Media Exclusive Advertising Games Advertising Spend & Growth Analysis (US$ Million), 2011-2020..............................

  • Advertising
  • Social Network
  • Italy
  • Demand
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Staffing has been one of the key focus areas with companies focusing on developing in-house capabilities to execute social media and digital marketing strategies.

  • Advertising
  • Social Network
  • Italy
  • Demand
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Italy Social Media Advertising Spend in Education Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Social Network
  • Italy
  • Demand
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Italy Social Media Advertising Spend in Retail Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Social Network
  • Italy
  • Demand
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Italy Social Media Advertising Spend in Telecoms Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Social Network
  • Italy
  • Demand
  • Forecast
  • 2.1 Italy Online Advertising Spend
  • 4.6 Advertising Spend Dynamics

Reference Code: SMDB## Published: April 2016 Italy Social Media Advertising Spend in Entertainment Industry Databook List of Figures List of Tables ##.

  • Advertising
  • Social Network
  • Italy
  • Demand
  • Forecast