Traditional Toys and Games in the US

Traditional Toys and Games in the US

  • June 2018 •
  • 18 pages •
  • Report ID: 1025079 •
  • Format: PDF
In March 2018, after years of declining sales, Toys “R” Us – the largest dedicated traditional toys and games retailer in the US, and the only one with a truly national profile – announced it was liquidating its operations and shuttering all of its US stores. Although many factors contributed to the failure of Toys “R” Us, one of the most important was its inability to successfully adapt to the rise of e-commerce. For many years, Toys “R” Us did not make the investments in its customer-facing we...

Euromonitor International’s Traditional Toys and Games in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage:
Action Figures and Accessories, Arts and Crafts, Baby and Infant, Construction, Dolls and Accessories, Dress-Up and Role Play, Games and Puzzles, Model Vehicles, Other Traditional Toys and Games, Outdoor and Sports, Plush, Pre-School, Remote Control Toys, Ride-On Vehicles, Scientific/Educational.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Traditional Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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