Premiumisation, natural products, pet humanisation, online sales and channel fragmentation remained the main growth drivers for pet care in 2017. Retail current value growth in 2017 was healthy, albeit slower than the review period CAGR, as grocery retailers limited their shelf space for many types of pet food. As more and more owners treat pets as family members, retail volume sales are set to continue to grow over the forecast period. Therefore, premiumisation is set to remain a strong value s...
Euromonitor International’s Pet Care in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Pet Food, Pet Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Pet Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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23 pages •
By Euromonitor International
• May 2018
Premiumisation and channel fragmentation were the key trends in cat food during the review period. While premium cat food accounted for the highest share of retail value sales, the segment continued to register the fastest growth in 2017. Pet humanisation gradually boosted premium products that emphasise taste, nutritional value, health functionality...