Tea in Singapore

Tea in Singapore

  • February 2018 •
  • 18 pages •
  • Report ID: 149995
Younger consumers prefer colder teas, given their country’s proximity to the equator which results in hot and humid weather all year round. They are also willing to pay more for novelty. Bubble tea shops like LiHo, Each-A-Cup, and Koi have opened outlets all over Singapore to capitalise on this. Younger consumers are taking to bubble tea’s larger range, innovative add-ons like chewy pearls and jellies, as well as unique toppings like cheese or milk foam. The higher price point of bubble tea does...

Euromonitor International’s Tea in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage:
Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Country=Singapore Industry=Beverage ParentIndustry=Agribusiness Date=201802 Topic=Trade Publisher=EuromonitorInternational Price=1000