Hair Care in Argentina

Hair Care in Argentina

  • April 2017 •
  • 27 pages •
  • Report ID: 150061
Leading hair care companies renewed their products and used mass media advertising to mitigate the negative effects of the economic crisis in 2016. However, hair care registered current value growth of 31% in 2016, which was much lower than the 40% inflation rate in the country. The economic crisis resulted in less-frequent use of some hair care products by low-income consumers. It also increased the demand for family-pack sizes with a cheaper price per litre.

Euromonitor International’s Hair Care in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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Country=Argentina Industry=Cosmetics ParentIndustry=PersonalCare Date=201704 Topic=MarketReport Publisher=EuromonitorInternational Price=1000