RTD Tea in Germany

RTD Tea in Germany

  • February 2017
  • 28 pages
  • Report ID: 150248
RTD tea faced another challenging year in 2016, posting a further decline in both off-trade volume and current value terms. RTD tea continued to suffer from a high sugar content, with consumers increasingly looking to reduce their sugar intake as part of a healthier lifestyle. The fact that this also includes young consumers is particularly problematic as RTD tea in Germany is mostly consumed by younger generations. In addition, a study released in 2016 by a European organisation which focuses o...

Euromonitor International’s RTD Tea in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Carbonated RTD Tea, Still RTD Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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Country=Germany Industry=SoftDrink ParentIndustry=Beverage Date=201702 Topic=MarketReport Publisher=EuromonitorInternational Price=1000