Hair Care in Bulgaria

Hair Care in Bulgaria

  • April 2017 •
  • 33 pages •
  • Report ID: 152945
Towards the end of the review period, hair care in Bulgaria experienced deeper segmentation in terms of age and gender. Companies present in the category are increasingly targeting teenagers, especially in shampoos. In 2016, innovation was common across several hair care categories and new products included dry shampoos, temporary colouring mousse, lipstick-style touch-up colourants for grey hair, coal tar-based antidandruff shampoos and clay shampoos. The strong performance of hair care during...

Euromonitor International’s Hair Care in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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Country=Bulgaria Industry=Cosmetics ParentIndustry=PersonalCare Date=201704 Topic=MarketReport Publisher=EuromonitorInternational Price=1000