Hair Care in Germany

Hair Care in Germany

  • May 2017 •
  • 31 pages •
  • Report ID: 152950
Despite numerous new and innovative product launches, hair care in Germany recorded a current value decline of 1% in 2016. A high level of competition and increasing pressure on prices due to discounting and promotions, especially from drugstore chains such as Müller, dm-Drogerie Markt and Rossmann, resulted in generally falling unit prices and thus declining value sales.

Euromonitor International’s Hair Care in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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Country=Germany Industry=Cosmetics ParentIndustry=PersonalCare Date=201705 Topic=MarketReport Publisher=EuromonitorInternational Price=1000