Make-Up in Italy

Make-Up in Italy

  • February 2019 •
  • 36 pages •
  • Report ID: 171533 •
  • Format: PDF
Make-Up in Italy

Make-Up in Italy industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the Italy make-up market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key Highlights
- The make-up market consists of eye make-up, face make-up, lip make-up and nail make-up. The eye make-up segment consists of eyeliner, eye shadow, mascara and other eye make-up products. The face make-up segment consists of blusher, foundation, face powder and other face make-up products. The lip make-up segment consists of lip liner, lipstick, lip gloss and other lip make-up products. The nail make-up consists of nail polish. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions have been made using constant annual average 2018 exchange rates.
- The Italian make-up market had total revenues of $1,371.6m in 2018, representing a compound annual growth rate (CAGR) of 2.4% between 2014 and 2018.
- Market consumption volume increased with a CAGR of 1.4% between 2014 and 2018, to reach a total of 88.2 million units in 2018.
- The Italian make-up market is matured and therefore strong growth is not expected.

- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the make-up market in Italy
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the make-up market in Italy
- Leading company profiles reveal details of key make-up market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Italy make-up market with five year forecasts by both value and volume

Reasons to buy
- What was the size of the Italy make-up market by value in 2018?
- What will be the size of the Italy make-up market in 2023?
- What factors are affecting the strength of competition in the Italy make-up market?
- How has the market performed over the last five years?
- Who are the top competitiors in Italy’s make-up market?

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