Packaged Food in Kenya

Packaged Food in Kenya

  • December 2020 •
  • 200 pages •
  • Report ID: 173592 •
  • Format: PDF
Since the outbreak of COVID-19 in Kenya and the subsequent implementation of lockdown measures and social distancing restrictions, consumer focus in packaged food has turned to essential goods and healthier options in retail. Categories containing products that are perceived as non-essential or are viewed as unhealthy, on the other hand, are expected to see reduced demand in 2020.

Packaged Food in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage:
Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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